novi.digital is focused on helping our clients make more intelligent decisions when it comes to digital marketing in Derry. novi.digital is an award-winning agency providing expert SEO and PPC management, as well as a range of complementary services. Our aim is to be the UK’s leading data-driven and psychology-focused B2B SEO and PPC agency. Having achieved double digit growth year on year since 2009, we’re well on our way to reaching that goal.
Digital marketing often has a reputation for only delivering value in the short-term. Many digital marketing campaigns fail to adapt quickly enough and lose efficiency and revenue. novi.digital is unique in its rejection of these short term strategies. We work to ensure that our recommendations are sustainable and can deliver on the goals that really matter to you. To achieve this, we pair a transparent and bespoke approach with our 10 years of experience. We are always developing and have our own software team building new tools for improving our agency’s results further. We also have Google Shopping and social media management services available. These can be used alongside our SEO and PPC services to build a wider-ranging strategy.
We believe that there are two key factors to making your digital marketing in Derry a success. The first is to ensure that your marketing choices are data-driven. The understanding that you gain from clear data provides scope for a measurable improvement. This methodical approach leads to higher conversions and a better ROI.
The second is for your campaign to be psychology-focused. Customers interact with your site and ads in different ways, but clear trends can often be identified. Correcting for these trends can be a significant opportunity. One such example is improving the design of your website. Intelligent design based on conversions can significantly increase customer engagement and sales.