Digital Marketing in Edinburgh

novi.digital is focused on helping our clients make more intelligent decisions when it comes to digital marketing in Edinburgh. Perhaps you’re looking for an expert digital marketing agency to help better engage your customers. Our award-winning agency would be an ideal choice. Our aim is to be the UK’s leading data-driven and psychology-focused B2B SEO and PPC agency. We continue to expand year on year thanks to our focus on delivering concrete results for our clients.

Digital marketing often has a reputation for only delivering value in the short-term. Many digital marketing campaigns are simply designed to provide unsustainable growth “spikes”. At novi.digital, we are dedicated to providing a better quality of growth. Instead, we do the hard work to develop a solid foundation. This delivers more sustainable and valuable results over time. To achieve this, we pair a transparent and bespoke approach with our 10 years of experience. Our in-house software Captivise makes sure that you get more value out of every campaign. Plus, you can make use of our complementary range of services, with management for Google Shopping and social media also available.

How can we help you with your digital marketing in Edinburgh?

novi.digital’s strategy revolves around two specific approaches that inform all of the decisions that are taken. The first is to ensure that your marketing choices are data-driven. Gathering insights from data helps you make crucial decisions more profitably. This methodical approach leads to higher conversions and a better ROI.

The second is for your campaign to be psychology-focused. Understanding consumer behaviour is an essential piece of increasing conversions. Websites that convert highly better understand the psychology behind a purchasing decision. One such example is improving the design of your website. Intelligent design based on conversions can significantly increase customer engagement and sales.

Our clients have different goals and ambitions, and we tailor our work to your needs. We offer a range of management services for digital marketing in Edinburgh:

SEO Management – We analyse and put in place the technical, strategic and content based factors that make for great SEO. We feel that the best agencies educate their clients, explaining exactly what they are doing for them. That’s why we make communication with you a key priority. Our experience in local SEO also makes us an ideal choice for a Edinburgh based business. We can help to develop you as a greater authority in your area.
PPC Management – SEO and PPC have always been our specialisms, and our PPC management service displays our experience. Our PPC team are Google Ad certified and we are proud to be a Google Premier Partner. This accolade is only given to the most successful and highly trained PPC agencies.
SEO Packages – We don’t believe in a ‘one size fits all’ method for successful digital marketing. Our strategies need to be personalised to you, and our SEO packages aim to meet that need. Read our independent Clutch reviews to hear the experiences of our former clients.
Shopping Management – Google Shopping is a valuable advertising tool for e-commerce sites. Our service looks at each product sold in detail and how to better reach paying customers. Used productively, Google Shopping delivers high conversion rates and is a key revenue stream.
Social Media Management – Social media delivers some of the lowest cost per click advertising around. However, delivering a clear return on investment is key and we can help you spend your budget most effectively.