At novi.digital, we provide over a decade of expertise to help businesses grow through digital marketing in Inverness. Perhaps you’re looking for an expert digital marketing agency to help better engage your customers. Our award-winning agency would be an ideal choice. Our aim is to be the UK’s leading data-driven and psychology-focused B2B SEO and PPC agency. Having achieved double digit growth year on year since 2009, we’re well on our way to reaching that goal.
Digital marketing often has a reputation for only delivering value in the short-term. Many business owners have had the experience of seeing their marketing returns decline in value over time. At novi.digital, we are dedicated to providing a better quality of growth. Instead, we do the hard work to develop a solid foundation. This delivers more sustainable and valuable results over time. To achieve this, we pair a transparent and bespoke approach with our 10 years of experience. We are always developing and have our own software team building new tools for improving our agency’s results further. We also have Google Shopping and social media management services available. These can be used alongside our SEO and PPC services to build a wider-ranging strategy.
There are two concepts that lie at the heart of novi.digital’s strategy. The first is to ensure that your marketing choices are data-driven. For every decision taken with your business, you can use data to be better informed. This methodical approach leads to higher conversions and a better ROI.
The second is for your campaign to be psychology-focused. Customers interact with your site and ads in different ways, but clear trends can often be identified. Correcting for these trends can be a significant opportunity. One such example is improving the design of your website. Intelligent design based on conversions can significantly increase customer engagement and sales.