Digital Marketing in Lancaster


novi.digital

At novi.digital, we provide over a decade of expertise to help businesses grow through digital marketing in Lancaster. We are a highly specialised SEO and PPC agency providing a range of bespoke management services. Our aim is to be the UK’s leading data-driven and psychology-focused B2B SEO and PPC agency. Our agency has seen exponential growth since 2009 and we’re not slowing down this year.

Delivering long-term results in the field of digital marketing can be tricky. Many business owners have had the experience of seeing their marketing returns decline in value over time. At novi.digital, we are uniquely placed to address the common issues with digital marketing. We work to ensure that our recommendations are sustainable and can deliver on the goals that really matter to you. To achieve this, we pair a transparent and bespoke approach with our 10 years of experience. We continue to further innovate with our own software and expand our range of complementary services.

How can we help you with your digital marketing in Lancaster?

There are two concepts that lie at the heart of novi.digital’s strategy. The first is to ensure that your marketing choices are data-driven. This means every decision taken should be backed up with clear analytical evidence. This methodical approach leads to higher conversions and a better ROI.

The second is for your campaign to be psychology-focused. Understanding how your customers behave when clicking on your site or ads can be powerful. When you optimise your promotion for these trends, your results can dramatically improve. One such example is improving the design of your website. Intelligent design based on conversions can significantly increase customer engagement and sales.

Our clients have different goals and ambitions, and we tailor our work to your needs. We offer a range of management services for digital marketing in Lancaster:

  • SEO Management – We analyse and put in place the technical, strategic and content based factors that make for great SEO. We believe in making sure that you understand what we are doing so that you can gain those most benefit from our work. That’s why we make communication with you a key priority. Our experience in local SEO also makes us an ideal choice for a Lancaster based business. We can help you understand how best to target local search terms.
  • PPC Management – SEO and PPC have always been our specialisms, and our PPC management service displays our experience. Our PPC team are Google Ad certified and we are proud to be a Google Premier Partner. This accolade is only given to the most successful and highly trained PPC agencies.
  • SEO Packages – We don’t believe in a ‘one size fits all’ method for successful digital marketing. Our bespoke SEO packages can deliver results for a range of businesses and budgets. You can read the reviews of our former clients using our services here.
  • Shopping Management – Google Shopping is a valuable advertising tool for e-commerce sites. Our service looks at each product sold in detail and how to better reach paying customers. Used productively, Google Shopping delivers high conversion rates and is a key revenue stream.
  • Social Media Management – Social media delivers some of the lowest cost per click advertising around. However, delivering a clear return on investment is key and we can help you spend your budget most effectively.

Interested in using novi.digital to help develop your business? We’d love to hear from you…please do get in touch!