At novi.digital, we help businesses make better choices with their digital marketing in Salisbury. novi.digital is an award-winning agency providing expert SEO and PPC management, as well as a range of complementary services. Our aim is to be the UK’s leading data-driven and psychology-focused B2B SEO and PPC agency. Our agency has seen exponential growth since 2009 and we’re not slowing down this year.
Marketing campaigns that begin successfully can often quickly lose steam. Many digital marketing campaigns are simply designed to provide unsustainable growth “spikes”. novi.digital is unique in its rejection of these short term strategies. Instead, we do the hard work to develop a solid foundation. This delivers more sustainable and valuable results over time. To achieve this, we pair a transparent and bespoke approach with our 10 years of experience. We are always developing and have our own software team building new tools for improving our agency’s results further. We also have Google Shopping and social media management services available. These can be used alongside our SEO and PPC services to build a wider-ranging strategy.
novi.digital’s strategy revolves around two specific approaches that inform all of the decisions that are taken. The first is to ensure that your marketing choices are data-driven. For every decision taken with your business, you can use data to be better informed. This methodical approach leads to higher conversions and a better ROI.
The second is for your campaign to be psychology-focused. Understanding how your customers behave when clicking on your site or ads can be powerful. When you optimise your promotion for these trends, your results can dramatically improve. One such example is improving the design of your website. Intelligent design based on conversions can significantly increase customer engagement and sales.