At novi.digital we exist to help businesses create more effective digital marketing campaigns in Truro. We are experts in SEO and PPC marketing and provide a holistic range of services. Our aim is to be the UK’s leading data-driven and psychology-focused B2B SEO and PPC agency. Having achieved double digit growth year on year since 2009, we’re well on our way to reaching that goal.
Delivering long-term results in the field of digital marketing can be tricky. Many digital marketing campaigns are simply designed to provide unsustainable growth “spikes”. At novi.digital, we are uniquely placed to address the common issues with digital marketing. We work to ensure that our recommendations are sustainable and can deliver on the goals that really matter to you. To achieve this, we pair a transparent and bespoke approach with our 10 years of experience. In addition, our bidding software Captivise ensures that you get maximum PPC value out of every pound spent. You can also make use of our Google Shopping and social media management services. These act as valuable companions to our flagship offerings.
novi.digital’s strategy revolves around two specific approaches that inform all of the decisions that are taken. The first is to ensure that your marketing choices are data-driven. The understanding that you gain from clear data provides scope for a measurable improvement. This methodical approach leads to higher conversions and a better ROI.
The second is for your campaign to be psychology-focused. Understanding consumer behaviour is an essential piece of increasing conversions. Websites that convert highly better understand the psychology behind a purchasing decision. One such example is improving the design of your website. Intelligent design based on conversions can significantly increase customer engagement and sales.