When the company that would become novi.digital was founded, the driving inspiration behind that was an idea that went against the grain of the industry at the time – the idea that a close, open, and honest relationship between a digital marketing firm and their client could lead to a long-term, positive experience for both.
We’re glad to have seen the short-termist business model that dominated the industry at that time wither away over the past few years, and we’re proud to have been one of the pioneers of the reborn digital marketing industry.
By building with an eye to the future we’ve been able to supply our clients with a careful balance of short term and sustainable results – and that sustainability has proved our original idea right; adding CRO to our SEO and PPC offerings has improved the efficiency of all three.
Staying at the forefront of email and affiliate marketing has given our clients the edge over their competition, helping them to grow their businesses and their brands faster and more effectively, with a strategy in place to ensure that that growth continues, proving that a holistic approach, with all aspects of digital marketing working together, is the better solution for achieving results.
As vital to our success as the close ties we foster with our clients is our drive to innovate. What built our reputation was pioneering a new approach – one that gave us a strong edge – but as time rolls on, other companies will always adopt strategies they’ve seen work elsewhere.
Instead, novi recognise that to give our clients the level of support they deserve, we must always be innovating. All you can do if you only do what your competition does is avoid losing ground, and for our customers only gaining ground is good enough.
We work closely with our clients, who always know what we’re planning for them, what we expect from it, and why we’re doing it. Because what we’re planning is often innovative, we find that like-minded firms benefit the most as our mutual enthusiasm drives both sides to greater success.
novi innovate as a matter of course, and our clients do the same. An innovative company needs the support of an innovative agency; their goals and strengths shift rapidly as new ideas are realised, and to promote them, it’s essential they have an agency which adapts and keeps up the same pace.
If you’re looking for a digital marketing agency that can back up its ideas with data-driven analysis and do more than keep you treading water, you need an agency that embraces new ideas.
You need novi.