While there are many agencies out there that offer PPC marketing services, at novi.digital, PPC is at the core of what we do. We have made SEO and PPC our core specialisms for the past decade. Our success as a leading PPC agency in Aberdeenshire comes from our focus on delivering a clear ROI for our clients.
Understanding exactly how your customers interact with your ads is key to how we bring greater value to your business. To better deliver on the most important metrics, we use a data-driven and psychology-focused approach. We base all of our decisions on an in-depth analysis of your website data, focusing on increasing your sales and conversions. It’s this approach that helps us to deliver exceptional results for our clients.
We understand that it can be tricky working with external companies. That’s why we place a heavy emphasis on clear communication and personalisation. We want novi.digital to feel like a member of your team, working towards the goals you most want to achieve. Thanks to this approach, B2B business review site Clutch recognised us as a Global Leader for PPC. Clutch noted our average of 4.6 stars for independent reviews, as well as our many years of successful PPC management.
Unlike most agencies, we have met the rigorous standards required by Google to become a Google Premier Partner. This puts our agency in direct contact with Google’s own Ads team. This means that we have greater access to new developments and information. We can draw on Google’s internal team experience and their latest insights to make sure our strategies are as up-to-date and optimised as possible. Our PPC team bring decades of combined experience and all hold the Google Ads certification.
We’ve also developed our own bidding software called Captivise. Most digital marketing agencies spend a lot of time adjusting Google Ad bids to save their clients money. Ironically, this can often be costly and is not time-efficient. Our software not only cuts admin costs but also creates greater savings by rapidly changing your bids. This leads to a greater ROI for your PPC campaign.
If you’d like to work with an award-winning PPC agency in Aberdeenshire, we’re here to help. Reach out to us at novi.digital to hear how we can develop your company’s PPC marketing.
For more information, call us on 01524 566 736 or get in touch via the contact form.