While there are many agencies out there that offer PPC marketing services, at novi.digital, PPC is at the core of what we do. We have made SEO and PPC our core specialisms for the past decade. Our success as a leading PPC agency in St Andrews comes from our focus on delivering a clear ROI for our clients.
Matching your advertising to the behaviour of your customers is a vital part of how we generate value for your company. To better deliver on the most important metrics, we use a data-driven and psychology-focused approach. We know that it is decisions that are backed up by clear evidence that is most likely to generate improvement. It’s this approach that helps us to deliver exceptional results for our clients.
We understand that it can be tricky working with external companies. That’s why we place a heavy emphasis on clear communication and personalisation. We want novi.digital to feel like a member of your team, working towards the goals you most want to achieve. Thanks to this approach, B2B business review site Clutch recognised us as a Global Leader for PPC. The accolade rewarded our glowing client reviews and depth of knowledge of PPC.
Only a small percentage of agencies meet the requirements to become a Google Premier Partner, and this includes novi.digital. This puts our agency in direct contact with Google’s own Ads team. This means that we have greater access to new developments and information. We can draw on Google’s internal team experience and their latest insights to make sure our strategies are as up-to-date and optimised as possible. You can draw on our PPC team’s many years of experience; all of our PPC team are Google Ads certified.
We’ve also developed our own bidding software called Captivise. Google Ads for PPC campaigns traditionally take a lot of time to maintain. Bids for each ad must be continuously adjusted to reduce inefficient spending. Our software not only cuts admin costs but also creates greater savings by rapidly changing your bids. This leads to a greater ROI for your PPC campaign.
If you’d like to work with an award-winning PPC agency in St Andrews, we’re here to help. We look forward to hearing from you and discussing with you how to make your PPC more successful.
For more information, call us on 01524 566 736 or get in touch via the contact form.