While there are many agencies out there that offer PPC marketing services, at novi.digital, PPC is at the core of what we do. We have made SEO and PPC our core specialisms for the past decade. Our success as a leading PPC agency in Washington comes from our focus on delivering a clear ROI for our clients.
Breaking down your customers’ behaviour is an important part of how we create more profitable ads. To better deliver on the most important metrics, we use a data-driven and psychology-focused approach. We know that it is decisions that are backed up by clear evidence that is most likely to generate improvement. It’s this approach that helps us to deliver exceptional results for our clients.
We realise that it can be difficult to not have all of your marketing under one roof. That’s why we place a heavy emphasis on clear communication and personalisation. We want novi.digital to feel like a member of your team, working towards the goals you most want to achieve. Thanks to this approach, B2B business review site Clutch recognised us as a Global Leader for PPC. We received this award based on our first-rate client reviews and years of experience.
Only a small percentage of agencies meet the requirements to become a Google Premier Partner, and this includes novi.digital. This puts our agency in direct contact with Google’s own Ads team. This means that we have greater access to new developments and information. We can draw on Google’s internal team experience and their latest insights to make sure our strategies are as up-to-date and optimised as possible. Our PPC team are all Google Ads certified and highly experienced in delivering successful campaigns.
One example of our innovative approach is our proprietary software Captivise. Google Ads for PPC campaigns traditionally take a lot of time to maintain. Bids for each ad must be continuously adjusted to reduce inefficient spending. Our software not only cuts admin costs but also creates greater savings by rapidly changing your bids. This leads to a greater ROI for your PPC campaign.
If you’d like to work with an award-winning PPC agency in Washington, we’re here to help. Please get in contact with us and we’d be happy to discuss how we can best help your business.