Since launching over 10 years ago, PPC has remained at the core of our holistic approach towards digital marketing, working with clients from Lancaster and beyond. We believe that it is the broad range of clients that we have worked with from a variety of sectors and locations that we have been able to remain at the forefront of our industry whilst innovating within it. We have been able to achieve this by developing a PPC campaign methodology that is both routine in its organization and bespoke to a client’s unique needs. At novi.digital, we believe that it is through our consistent and data-driven approach towards every step of a campaign that its success is guaranteed for the businesses that we work with, local and Lancaster alike.
Having now managed well over £6 million in Ad Spend to date on PPC and even developed our own ground-breaking proprietary software, Captivise, we have never been keen to rest on our laurels as an agency. We believe that this constant progression has been the result of our view that when our clients understand what we are doing, we can get better results for them. For companies locally and in Lancaster alike, this centres around effective and regular communication. This is especially important for international clients. It is for this reason that, at novi.digital, we schedule regular catch-ups over the phone and webcam meetings through Skype to guarantee that we properly understand your business’s goals for the campaign. For the less broad aspects of the campaign, we also provide updates via email and even regularly communicate via a screen-sharing software, Zoom, to show exactly what we are doing and its effects.
When done effectively, a PPC campaign can improve both the reach and quality of your business’s overall online presence. At novi.digital, we work qualitatively, meaning that our focus is not only on finding new audiences in Lancaster and beyond, but an audience that is likely to engage with your business. Doing so means that your PPC budget can be used effectively and guarantee a higher ROI. By researching what works best in Lancaster, along with your industry, we can utilise the advertising platforms that are best suited to your business. When a client’s extensive knowledge of their desired audience is combined with our experience of a variety of PPC campaigns, unnecessary expenditure can be reduced greatly. If you would prefer, we are able to even work alongside your team in Lancaster to ensure this, we also offer an instant messaging service, Teamwork, as additional extra to our PPC service. To read some feedback from businesses, both international and local, visit our review page on Clutch along with our testimonials.
For more details on our PPC management service, visit our page or contact us via email or over the phone with any questions you may have. We will then get back to you as soon as possible to go through any queries you may have about our services.