PPC Training in Brentford


PPC Training in Brentford

As our core competency at novi.digital, we believe in the significance of PPC in progressing a business. We believe in it so much that we have even spent millions on PPC ourselves and developed Captivise, a PPC software that is able to automate Google Ad bids. In the same way, we believe in the significant of those that we work with understanding the thinking behind our approaches. When our clients are well-informed about PPC, they are able to understand how and why we have tailored the campaign to their business.

It is because of this that we provide PPC training in Brentford, for both clients and non-clients alike. Our training allows those that attend to understand PPC techniques and, if their business’s digital marketing is done internally, utilise them.

Our approach

Since our beginnings in 2009, we have adapted our PPC methods to the continuously changing digital marketing landscape. By always looking to foresee trends, we have always been ahead of the curve in our PPC campaigns – something shown throughout our history. With over 10 years experience sharing our techniques with clients of varying levels of expertise in digital marketing, we are sure of our ability to provide not just a rudimentary understanding of PPC but train clients in the latest insights.

What roles does this training course help develop?

Whether you are wanting to brush up on your PPC knowledge or learn the agency-standard techniques that will allow you to do your own in-house PPC, our training courses are as broad as they are insightful. It is because of this that our courses have doubled in attendance every year and had a wide range of companies and organisations in attendance.

Do I know enough about PPC to attend?

The PPC training that we provide in Brentford is inclusive to all levels of expertise, providing something that every business can learn from. This is done so that those in attendance feel able to use these same approaches. Whether you will be coming so that you can grow your own business’s internal PPC or whether you already work in digital marketing and are just wanting a course that will hone your skills further, we have you covered.

What will happen on the day?

Once we know what you will require, we will create a schedule that is organised with your business in mind. On the day our training course will be organised with a interactive and holistic approach, going through various tasks that allow for collaboration and creativity. Following on from our training, we will organise a 30-minute phone call to help you understand anything you have wondered about since.

What is covered on the course?

We know that PPC can be confusing at times, containing seemingly endless possibilities and jargon. It is because of this that our training courses are organised in a concise way with methods that provide a clear return. This is why our course will focus primarily on how to do the following:

  • Improve click-through rates
  • Accurately track conversions
  • Properly analyse Data
  • Improve conversion rates
  • Increase transaction values
  • Manage bids correctly
  • Build and construct campaigns
  • Research Keywords and Search Queries
  • Monitor and improve Keyword, Landing Page and Ad performance
  • Better understand the metrics and terminology

What will the end result be?

By attending our PPC training in Brentford, you will not only be able to understand the functionality of PPC campaigns, but you will also attain a more broad understanding of digital marketing. With our data-driven ethos, you will finish our course being able to properly gauge your Brentford-based business’s development through PPC metrics.

Get in touch

To find out more about our courses and speak to one of our experienced team, you can contact us here.