PPC Training in Bristol


novi.digital

PPC Training in Bristol

As one of our primary areas of expertise at novi.digital, we believe in the significance of PPC in progressing a business. We believe in it so much that we have even spent millions on PPC ourselves and developed Captivise, a PPC software that is able to automate Google Ad bids. Equally, we also care about those that we work with understanding the theory behind our approaches. When our clients are knowledgeable of PPC, they are able to understand the logic behind their PPC campaign.

It is because of this that we offer PPC training in Bristol, for both clients and non-clients alike. Those in attendance will be able to understand PPC techniques and, if their business’s digital marketing is done internally, utilise them.

Our approach

Since we began in 2009, we have adapted our PPC methods to the ever-changing digital marketing landscape. By always looking to anticipate trends, we have always been ahead of the game in our PPC campaigns – something made clear throughout our history. With over 10 years experience sharing our techniques with clients of varying levels of expertise in digital marketing, we are sure of our capacity to provide not just a fundamental understanding of PPC but train clients in the latest technologies.

What roles does this training course help develop?

Whether you are wanting to simply improve your PPC knowledge or learn the expert techniques that will allow you to do your own in-house PPC, our training courses are as wide-ranging as they are informative. It is because of this that our courses have doubled in attendance every year and had a wide range of companies and organisations in attendance.

Do I know enough about PPC to attend?

The PPC training that we provide in Bristol is inclusive to everyone, regardless of experience, providing something that every business can benefit from. This is done so that those in attendance feel able to apply these same approaches. Whether you will be attending so that you can grow your own business’s internal PPC or whether you already work in digital marketing and are just wanting a course to learn some more, we have you covered.

What will happen on the day?

Once we know what you will require, we will produce a schedule that is organised with you in mind. On the day our training course will be organised with a interactive and holistic approach, going through various tasks that allow for collaboration and creativity. Following on from our training, we will pencil in a 30-minute phone call to answer any of your further questions.

What is covered on the course?

We are aware that PPC can be confusing at times, containing complex jargon and techniques. It is because of this that our training courses are designed in a concise fashion with techniques that provide a clear return. This is why our course will focus primarily on how to do the following:

  • Improve click-through rates
  • Accurately track conversions
  • Properly analyse Data
  • Improve conversion rates
  • Increase transaction values
  • Manage bids correctly
  • Build and construct campaigns
  • Research Keywords and Search Queries
  • Monitor and improve Keyword, Landing Page and Ad performance
  • Better understand the metrics and terminology

What will the end result be?

By attending our PPC training in Bristol, you will not only gain insight into the functionality of PPC campaigns, but you will also gain a more holistic understanding of digital marketing. With our data-driven ethos, you will come away from our course being able to properly gauge your Bristol-based business’s growth through PPC metrics.

Get in touch

To find out more about our courses and speak to one of our experienced team, you can contact us here.