As our primary competency at novi.digital, we believe in the crucial prioritisation of PPC in developing a business. We believe in it to such a degree that we have even spent millions on PPC ourselves and created Captivise, a PPC software that is able to automate Google Ad bids. Equally, we also care about those that we work with understanding the theory behind our methods. When our clients are well-informed about PPC, they are able to understand the reasoning behind their PPC campaign.
This is why we offer PPC training in Carlisle, for both clients and non-clients alike. Those in attendance will be able to understand PPC techniques and, if their business’s digital marketing is done internally, utilise them.
Since we began in 2009, we have adapted our PPC methods to the never stationary digital marketing landscape. By always working to anticipate trends, we have always been ahead of the curve in our PPC campaigns – something shown throughout our history. With over 10 years experience sharing our techniques with clients of varying levels of ability in digital marketing, we are sure of our ability to provide not just a basic understanding of PPC but train clients in the latest insights.
Whether you are wanting to simply improve your PPC knowledge or learn the agency-standard techniques that will allow you to do your own in-house PPC, our training courses are as broad as they are informative. This is why our courses have doubled in attendance every year and seen a wide range of companies and organisations in attendance.
The PPC training that we provide in Carlisle is inclusive to everyone, regardless of experience, providing something that every business can gain from. This is done so that those in attendance feel confident in using these same approaches. Whether you will be coming so that you can grow your own business’s internal PPC or whether you already work in digital marketing and are just wanting a course that will hone your skills further, we have you covered.
Once we know what you will require, we will produce a schedule that is tailored to your business. On the day our training course will be organised with a hands-on and holistic approach, going through various exercises that allow for collaboration and creativity. Following on from our training, we will schedule a 30-minute phone call to answer any of your further questions.
We understand that PPC can be disorienting at times, containing seemingly endless possibilities and jargon. It is because of this that our training courses are structured in a concise way with approaches that provide a clear return. This is why our course will focus primarily on how to do the following:
By attending our PPC training in Carlisle, you will not only be able to understand the functionality of PPC campaigns, but you will also achieve a more holistic understanding of digital marketing. With our data-driven ethos, you will leave our course being able to properly measure your Carlisle-based business’s development through PPC metrics.