PPC Training in Halesowen


novi.digital

PPC Training in Halesowen

As our primary competency at novi.digital, we believe in the importance of PPC in developing a business. We believe in it so much that we have even spent millions on PPC ourselves and produced Captivise, a PPC software that is able to automate Google Ad bids. Equally, we also care about those that we work with understanding the theory behind our approaches. When our clients are familiar with PPC, they are able to understand the reasoning behind their PPC campaign.

It is because of this that we provide PPC training in Halesowen, for both clients and non-clients alike. Our training allows those that attend to understand PPC techniques and, if their business’s digital marketing is done internally, apply them.

Our approach

Since our launch in 2009, we have adapted our PPC methods to the never stationary digital marketing landscape. By always looking to predict trends, we have always remained ahead of the curve in our PPC campaigns – something made clear throughout our history. With over 10 years experience communicating our approaches to clients of varying levels of ability in digital marketing, we are sure of our capacity to provide not just a rudimentary understanding of PPC but train clients in the latest technologies.

What roles does this training course help develop?

Whether you are wanting to revise your PPC knowledge or learn the expert techniques that will assist you with doing your own in-house PPC, our training courses are as wide-ranging as they are informative. It is because of this that our courses have doubled in attendance every year and seen a wide range of companies and organisations in attendance.

Do I know enough about PPC to attend?

The PPC training that we provide in Halesowen is inclusive to all levels of expertise, providing something that every business can gain from. We do this so that those in attendance feel confident in using these same approaches. Whether you are attending so that you can develop your own business’s internal PPC or whether you already work in digital marketing and are just wanting a refresher course, we have you covered.

What will happen on the day?

Once we know what you will require, we will design a schedule that is tailored to your business. On the day our training course will be organised with a interactive and holistic approach, going through numerous tasks that allow for collaboration and creativity. Following on from our training, we will schedule a 30-minute phone call to answer any of your further questions.

What is covered on the course?

We are aware that PPC can be disorienting at times, containing seemingly endless possibilities and jargon. This is why our training courses are designed in a concise fashion with techniques that provide a clear return. This is why our course will focus primarily on how to do the following:

  • Improve click-through rates
  • Accurately track conversions
  • Properly analyse Data
  • Improve conversion rates
  • Increase transaction values
  • Manage bids correctly
  • Build and construct campaigns
  • Research Keywords and Search Queries
  • Monitor and improve Keyword, Landing Page and Ad performance
  • Better understand the metrics and terminology

What will the end result be?

By attending our PPC training in Halesowen, you will not only gain insight into the functionality of PPC campaigns, but you will also achieve a more holistic understanding of digital marketing. With our data-driven ethos, you will finish our course being able to properly measure your Halesowen-based business’s growth through PPC metrics.

Get in touch

To find out more about our courses and speak to one of our experienced team, you can contact us here.