As our core competency at novi.digital, we believe in the importance of PPC in developing a business. We believe in it to such a degree that we have even spent millions on PPC ourselves and created Captivise, a PPC software that is able to automate Google Ad bids. We also believe in the importance of those that we work with understanding the theory behind our approaches. When our clients are knowledgeable of PPC, they are able to understand the logic behind their PPC campaign.
It is because of this that we provide PPC training in Halifax, for both clients and non-clients alike. For those that attend, they will be able to understand PPC techniques and, if their business’s digital marketing is done internally, use them.
Since our beginnings in 2009, we have adapted our PPC methods to the continuously changing digital marketing landscape. By always working to anticipate trends, we have been able to remain ahead of the curve in our PPC campaigns – something made clear throughout our history. With over 10 years experience communicating our approaches to clients of varying levels of expertise in digital marketing, we are confident in our capacity to provide not just a fundamental understanding of PPC but train clients in the latest technologies.
Whether you are wanting to brush up on your PPC knowledge or learn the agency-standard techniques that will enable you to do your own in-house PPC, our training courses are as wide-ranging as they are informative. It is because of this that our courses have doubled in attendance each year and had a wide range of companies and organisations in attendance.
The PPC training that we provide in Halifax is inclusive to everyone, regardless of experience, providing something that every business can learn from. We do this so that those in attendance feel able to use these same approaches. Whether you are attending so that you can build your own business’s internal PPC or whether you already work in digital marketing and are just wanting a refresher course, we have you covered.
Once we know what you will require, we will produce a schedule that is organised with you in mind. On the day our training course will be organised with a hands-on and holistic approach, going through numerous exercises that allow for collaboration and creativity. Following on from our training, we will organise a 30-minute phone call to answer any of your further questions.
We understand that PPC can be disorienting at times, containing complex jargon and techniques. It is because of this that our training courses are organised in a concise way with methods that provide a clear return. This is why our course will focus primarily on how to do the following:
By attending our PPC training in Halifax, you will not only gain insight into the functionality of PPC campaigns, but you will also gain a more holistic understanding of digital marketing. With our data-driven ethos, you will finish our course being able to properly measure your Halifax-based business’s growth through PPC metrics.
To find out more about our courses and speak to one of our experienced team, you can contact us here.