PPC Training in Lowick


novi.digital

PPC Training in Lowick

As one of our primary areas of expertise at novi.digital, we believe in the crucial prioritisation of PPC in progressing a business. We believe in it so much that we have even spent millions on PPC ourselves and developed Captivise, a PPC software that is able to automate Google Ad bids. We also believe in the importance of those that we work with understanding the concepts behind our methods. When our clients are familiar with PPC, they are able to understand the logic behind their PPC campaign.

This is why we provide PPC training in Lowick, for for anyone wanting to learn more. Those in attendance will be able to understand PPC techniques and, if their business’s digital marketing is done internally, use them.

Our approach

Since our beginnings in 2009, we have adapted our PPC methods to the ever-changing digital marketing landscape. By always seeking to anticipate trends, we have always remained ahead of the curve in our PPC campaigns – something shown throughout our history. With over 10 years experience sharing our techniques with clients of varying levels of expertise in digital marketing, we are sure of our capacity to provide not just a fundamental understanding of PPC but train clients in the latest insights.

What roles does this training course help develop?

Whether you are wanting to revise your PPC knowledge or learn the expert techniques that will allow you to do your own in-house PPC, our training courses are as broad as they are informative. This is why our courses have doubled in attendance each year and seen a wide variety of companies and organisations in attendance.

Do I know enough about PPC to attend?

The PPC training that we provide in Lowick is inclusive to everyone, regardless of experience, providing something that every business can learn from. This is done so that those in attendance feel able to use these same approaches. Whether you will be coming so that you can develop your own business’s internal PPC or whether you already work in digital marketing and are just wanting a refresher course, we have you covered.

What will happen on the day?

When we have received your requirements for the day, we will design a schedule that is organised with you in mind. On the day our training course will be organised with a interactive and holistic approach, going through numerous exercises that allow for collaboration and creativity. Following on from our training, we will organise a 30-minute phone call to answer any of your further questions.

What is covered on the course?

We are aware that PPC can be confusing at times, containing complex jargon and techniques. This is why our training courses are designed in a concise fashion with approaches that provide a clear return. This is why our course will focus primarily on how to do the following:

  • Improve click-through rates
  • Accurately track conversions
  • Properly analyse Data
  • Improve conversion rates
  • Increase transaction values
  • Manage bids correctly
  • Build and construct campaigns
  • Research Keywords and Search Queries
  • Monitor and improve Keyword, Landing Page and Ad performance
  • Better understand the metrics and terminology

What will the end result be?

By attending our PPC training in Lowick, you will not only be able to understand the functionality of PPC campaigns, but you will also gain a more complete understanding of digital marketing. With our data-driven ethos, you will leave our course being able to properly gauge your Lowick-based business’s development through PPC metrics.

Get in touch

To find out more about our courses and speak to one of our experienced team, you can contact us here.