PPC Training in Newport Pagnell


novi.digital

PPC Training in Newport Pagnell

As our primary competency at novi.digital, we believe in the importance of PPC in progressing a business. We believe in it to such a degree that we have even spent millions on PPC ourselves and created Captivise, a PPC software that is able to automate Google Ad bids. Equally, we also care about those that we work with understanding the thinking behind our methods. When our clients are knowledgeable of PPC, they are able to understand the logic behind their PPC campaign.

This is why we offer PPC training in Newport Pagnell, for both clients and non-clients alike. Our training allows those that attend to understand PPC techniques and, if their business’s digital marketing is done internally, utilise them.

Our approach

Since our beginnings in 2009, we have adapted our PPC methods to the never stationary digital marketing landscape. By always seeking to anticipate trends, we have always been one step ahead of the rest in our PPC campaigns – something shown throughout our history. With over 10 years experience communicating our approaches to clients of varying levels of ability in digital marketing, we are confident in our capacity to provide not just a basic understanding of PPC but train clients in the latest methods.

What roles does this training course help develop?

Whether you are wanting to brush up on your PPC knowledge or learn the expert techniques that will assist you with doing your own in-house PPC, our training courses are as wide-ranging as they are informative. It is because of this that our courses have doubled in attendance every year and seen a wide variety of companies and organisations in attendance.

Do I know enough about PPC to attend?

The PPC training that we provide in Newport Pagnell is inclusive to companies of various levels of knowledge, providing something that every business can learn from. This is done so that those in attendance feel able to use these same approaches. Whether you are attending so that you can grow your own business’s internal PPC or whether you already work in digital marketing and are just wanting a refresher course, we have you covered.

What will happen on the day?

Once we know what you will require, we will create a schedule that is tailored to your business. On the day our training course will be organised with a interactive and holistic approach, going through a wide array exercises that allow for collaboration and creativity. Following on from our training, we will organise a 30-minute phone call to help you understand anything you have wondered about since.

What is covered on the course?

We know that PPC can be disorienting at times, containing seemingly endless possibilities and jargon. It is because of this that our training courses are designed in a concise way with techniques that provide a clear return. This is why our course will focus primarily on how to do the following:

  • Improve click-through rates
  • Accurately track conversions
  • Properly analyse Data
  • Improve conversion rates
  • Increase transaction values
  • Manage bids correctly
  • Build and construct campaigns
  • Research Keywords and Search Queries
  • Monitor and improve Keyword, Landing Page and Ad performance
  • Better understand the metrics and terminology

What will the end result be?

By attending our PPC training in Newport Pagnell, you will not only be able to understand the functionality of PPC campaigns, but you will also gain a more complete understanding of digital marketing. With our data-driven ethos, you will come away from our course being able to properly gauge your Newport Pagnell-based business’s development through PPC metrics.

Get in touch

To find out more about our courses and speak to one of our experienced team, you can contact us here.