As our core competency at novi.digital, we believe in the crucial prioritisation of PPC in developing a business. We believe in it so much that we have even spent millions on PPC ourselves and developed Captivise, a PPC software that is able to automate Google Ad bids. Equally, we also care about those that we work with understanding the theory behind our approaches. When our clients are knowledgeable of PPC, they are able to understand how and why we have tailored the campaign to their business.
This is why we provide PPC training in Northampton, for both clients and non-clients alike. Our training allows those that attend to understand PPC techniques and, if their business’s digital marketing is done internally, use them.
Since our beginnings in 2009, we have adapted our PPC methods to the ever-changing digital marketing landscape. By always working to foresee trends, we have always been ahead of the game in our PPC campaigns – something made clear throughout our history. With over 10 years experience communicating our approaches to clients of varying levels of ability in digital marketing, we are confident in our ability to provide not just a basic understanding of PPC but train clients in the latest insights.
Whether you are wanting to brush up on your PPC knowledge or learn the agency-standard techniques that will assist you with doing your own in-house PPC, our training courses are as wide-ranging as they are informative. This is why our courses have doubled in attendance every year and seen a wide range of companies and organisations in attendance.
The PPC training that we provide in Northampton is inclusive to all levels of expertise, providing something that every business can gain from. This is done so that those in attendance feel confident in using these same approaches. Whether you will be attending so that you can develop your own business’s in-house PPC or whether you already work in digital marketing and are just wanting a refresher course, we have you covered.
When we have received your requirements for the day, we will produce a schedule that is organised with your business in mind. On the day our training course will be organised with a interactive and holistic approach, going through various tasks that allow for collaboration and creativity. Following on from our training, we will pencil in a 30-minute phone call to answer any of your further questions.
We know that PPC can be disorienting at times, containing complex jargon and techniques. This is why our training courses are structured in a concise way with techniques that provide a clear return. This is why our course will focus primarily on how to do the following:
By attending our PPC training in Northampton, you will not only gain insight into the functionality of PPC campaigns, but you will also gain a more complete understanding of digital marketing. With our data-driven ethos, you will finish our course being able to properly measure your Northampton-based business’s growth through PPC metrics.
To find out more about our courses and speak to one of our experienced team, you can contact us here.