PPC Training in Rochdale


novi.digital

PPC Training in Rochdale

As our core competency at novi.digital, we believe in the crucial prioritisation of PPC in progressing a business. We believe in it to such a degree that we have even spent millions on PPC ourselves and created Captivise, a PPC software that is able to automate Google Ad bids. In the same way, we believe in the significant of those that we work with understanding the thinking behind our methods. When our clients are well-informed about PPC, they are able to understand the reasoning behind their PPC campaign.

It is because of this that we provide PPC training in Rochdale, for for anyone wanting to learn more. For those that attend, they will be able to understand PPC techniques and, if their business’s digital marketing is done internally, use them.

Our approach

Since our launch in 2009, we have adapted our PPC methods to the never stationary digital marketing landscape. By always seeking to anticipate trends, we have always been one step ahead of the rest in our PPC campaigns – something shown throughout our history. With over 10 years experience sharing our techniques with clients of varying levels of expertise in digital marketing, we are confident in our capacity to provide not just a rudimentary understanding of PPC but train clients in the latest insights.

What roles does this training course help develop?

Whether you are wanting to brush up on your PPC knowledge or learn the agency-standard techniques that will assist you with doing your own in-house PPC, our training courses are as broad as they are insightful. This is why our courses have doubled in attendance every year and had a wide range of companies and organisations in attendance.

Do I know enough about PPC to attend?

The PPC training that we provide in Rochdale is inclusive to all levels of expertise, providing something that every business can gain from. We do this so that those in attendance feel confident in using these same approaches. Whether you will be attending so that you can develop your own business’s in-house PPC or whether you already work in digital marketing and are just wanting a course that will hone your skills further, we have you covered.

What will happen on the day?

When we have received your specifications, we will create a schedule that is tailored to your business. On the day our training course will be organised with a interactive and holistic approach, going through various tasks that allow for collaboration and creativity. Following on from our training, we will schedule a 30-minute phone call to go over anything that you may have not fully understood on the day.

What is covered on the course?

We know that PPC can be disorienting at times, containing complex jargon and techniques. It is because of this that our training courses are structured in a concise way with methods that provide a clear return. This is why our course will focus primarily on how to do the following:

  • Improve click-through rates
  • Accurately track conversions
  • Properly analyse Data
  • Improve conversion rates
  • Increase transaction values
  • Manage bids correctly
  • Build and construct campaigns
  • Research Keywords and Search Queries
  • Monitor and improve Keyword, Landing Page and Ad performance
  • Better understand the metrics and terminology

What will the end result be?

By attending our PPC training in Rochdale, you will not only be able to understand the functionality of PPC campaigns, but you will also gain a more holistic understanding of digital marketing. With our data-driven ethos, you will leave our course being able to properly measure your Rochdale-based business’s growth through PPC metrics.

Get in touch

To find out more about our courses and speak to one of our experienced team, you can contact us here.