PPC Training in Slough


novi.digital

PPC Training in Slough

As our primary competency at novi.digital, we believe in the importance of PPC in growing a business. We believe in it to such a degree that we have even spent millions on PPC ourselves and created Captivise, a PPC software that is able to automate Google Ad bids. In the same way, we believe in the significant of those that we work with understanding the thinking behind our methods. When our clients are knowledgeable of PPC, they are able to understand how and why we have tailored the campaign to their business.

This is why we offer PPC training in Slough, for for anyone wanting to learn more. For those that attend, they will be able to understand PPC techniques and, if their business’s digital marketing is done internally, apply them.

Our approach

Since we began in 2009, we have adapted our PPC methods to the never stationary digital marketing landscape. By always seeking to foresee trends, we have always been ahead of the game in our PPC campaigns – something shown throughout our history. With over 10 years experience sharing our techniques with clients of varying levels of ability in digital marketing, we are sure of our ability to provide not just a fundamental understanding of PPC but train clients in the latest technologies.

What roles does this training course help develop?

Whether you are wanting to simply improve your PPC knowledge or learn the agency-standard techniques that will assist you with doing your own in-house PPC, our training courses are as wide-ranging as they are informative. This is why our courses have doubled in attendance each year and had a wide range of companies and organisations in attendance.

Do I know enough about PPC to attend?

The PPC training that we provide in Slough is inclusive to companies of various levels of knowledge, providing something that every business can gain from. This is done so that those in attendance feel able to use these same approaches. Whether you will be coming so that you can develop your own business’s internal PPC or whether you already work in digital marketing and are just wanting a course that will hone your skills further, we have you covered.

What will happen on the day?

When we have received your specifications, we will create a schedule that is tailored to your business. On the day our training course will be organised with a interactive and holistic approach, going through numerous tasks that allow for collaboration and creativity. Following on from our training, we will schedule a 30-minute phone call to go over anything that you may have not fully understood on the day.

What is covered on the course?

We know that PPC can be confusing at times, containing seemingly endless possibilities and jargon. This is why our training courses are structured in a concise fashion with techniques that provide a clear return. This is why our course will focus primarily on how to do the following:

  • Improve click-through rates
  • Accurately track conversions
  • Properly analyse Data
  • Improve conversion rates
  • Increase transaction values
  • Manage bids correctly
  • Build and construct campaigns
  • Research Keywords and Search Queries
  • Monitor and improve Keyword, Landing Page and Ad performance
  • Better understand the metrics and terminology

What will the end result be?

By attending our PPC training in Slough, you will not only gain insight into the functionality of PPC campaigns, but you will also attain a more holistic understanding of digital marketing. With our data-driven ethos, you will leave our course being able to properly measure your Slough-based business’s growth through PPC metrics.

Get in touch

To find out more about our courses and speak to one of our experienced team, you can contact us here.