PPC Training in Stockport
As one of our primary areas of expertise at novi.digital, we believe in the significance of PPC in progressing a business. We believe in it so much that we have even spent millions on PPC ourselves and produced Captivise, a PPC software that is able to automate Google Ad bids. In the same way, we believe in the significant of those that we work with understanding the concepts behind our approaches. When our clients are well-informed about PPC, they are able to understand how and why we have tailored the campaign to their business.
This is why we offer PPC training in Stockport, for for anyone wanting to learn more. Our training allows those that attend to understand PPC techniques and, if their business’s digital marketing is done internally, apply them.
Since we began in 2009, we have adapted our PPC methods to the continuously changing digital marketing landscape. By always seeking to predict trends, we have always remained ahead of the game in our PPC campaigns – something shown throughout our history. With over 10 years experience communicating our approaches to clients of varying levels of expertise in digital marketing, we are sure of our capacity to provide not just a basic understanding of PPC but train clients in the latest technologies.
What roles does this training course help develop?
Whether you are wanting to brush up on your PPC knowledge or learn the expert techniques that will enable you to do your own in-house PPC, our training courses are as broad as they are insightful. This is why our courses have doubled in attendance every year and seen a wide range of companies and organisations in attendance.
Do I know enough about PPC to attend?
The PPC training that we provide in Stockport is inclusive to everyone, regardless of experience, providing something that every business can benefit from. We do this so that those in attendance feel able to apply these same approaches. Whether you will be attending so that you can grow your own business’s internal PPC or whether you already work in digital marketing and are just wanting a course that will hone your skills further, we have you covered.
What will happen on the day?
When we have received your requirements for the day, we will produce a schedule that is organised with your business in mind. On the day our training course will be organised with a hands-on and holistic approach, going through various tasks that allow for collaboration and creativity. Following on from our training, we will schedule a 30-minute phone call to answer any of your further questions.
What is covered on the course?
We understand that PPC can be confusing at times, containing complex jargon and techniques. It is because of this that our training courses are structured in a concise fashion with techniques that provide a clear return. This is why our course will focus primarily on how to do the following:
- Improve click-through rates
- Accurately track conversions
- Properly analyse Data
- Improve conversion rates
- Increase transaction values
- Manage bids correctly
- Build and construct campaigns
- Research Keywords and Search Queries
- Monitor and improve Keyword, Landing Page and Ad performance
- Better understand the metrics and terminology
What will the end result be?
By attending our PPC training in Stockport, you will not only grasp the functionality of PPC campaigns, but you will also attain a more holistic understanding of digital marketing. With our data-driven ethos, you will finish our course being able to properly measure your Stockport-based business’s development through PPC metrics.
Get in touch
To find out more about our courses and speak to one of our experienced team, you can contact us here.