PPC Training in Wilmslow
As our primary competency at novi.digital, we believe in the significance of PPC in developing a business. We believe in it so much that we have even spent millions on PPC ourselves and produced Captivise, a PPC software that is able to automate Google Ad bids. We also believe in the importance of those that we work with understanding the concepts behind our methods. When our clients are knowledgeable of PPC, they are able to understand the logic behind their PPC campaign.
This is why we offer PPC training in Wilmslow, for both clients and non-clients alike. Those in attendance will be able to understand PPC techniques and, if their business’s digital marketing is done internally, utilise them.
Since we began in 2009, we have adapted our PPC methods to the never stationary digital marketing landscape. By always seeking to predict trends, we have always remained one step ahead of the rest in our PPC campaigns – something made clear throughout our history. With over 10 years experience sharing our techniques with clients of varying levels of ability in digital marketing, we are sure of our ability to provide not just a basic understanding of PPC but train clients in the latest insights.
What roles does this training course help develop?
Whether you are wanting to revise your PPC knowledge or learn the expert techniques that will enable you to do your own in-house PPC, our training courses are as broad as they are insightful. This is why our courses have doubled in attendance every year and had a wide range of companies and organisations in attendance.
Do I know enough about PPC to attend?
The PPC training that we offer in Wilmslow is inclusive to all levels of expertise, providing something that every business can benefit from. We do this so that those in attendance feel confident in using these same approaches. Whether you will be coming so that you can build your own business’s internal PPC or whether you already work in digital marketing and are just wanting a refresher course, we have you covered.
What will happen on the day?
Once we know what you will require, we will create a schedule that is organised with your business in mind. On the day our training course will be organised with a interactive and holistic approach, going through numerous exercises that allow for collaboration and creativity. Following on from our training, we will pencil in a 30-minute phone call to answer any of your further questions.
What is covered on the course?
We understand that PPC can be disorienting at times, containing complex jargon and techniques. This is why our training courses are organised in a concise way with methods that provide a clear return. This is why our course will focus primarily on how to do the following:
- Improve click-through rates
- Accurately track conversions
- Properly analyse Data
- Improve conversion rates
- Increase transaction values
- Manage bids correctly
- Build and construct campaigns
- Research Keywords and Search Queries
- Monitor and improve Keyword, Landing Page and Ad performance
- Better understand the metrics and terminology
What will the end result be?
By attending our PPC training in Wilmslow, you will not only be able to understand the functionality of PPC campaigns, but you will also gain a more holistic understanding of digital marketing. With our data-driven ethos, you will finish our course being able to properly measure your Wilmslow-based business’s development through PPC metrics.
Get in touch
To find out more about our courses and speak to one of our experienced team, you can contact us here.