--- title: "Pricing" id: "574" type: "page" slug: "pricing" published_at: "2024-09-17T09:14:36+00:00" modified_at: "2026-03-22T07:15:38+00:00" url: "https://novi.digital/pricing/" markdown_url: "https://novi.digital/pricing.md" excerpt: "Pricing We offer a unique pricing model that includes a retainer to be a client of novi.digital, and in selected instances we may offer for this be combined with performance-related payments. This aligns our interests with yours, ensuring that we..." --- # Pricing We offer a unique pricing model that includes a retainer to be a client of novi.digital, and in selected instances we may offer for this be combined with performance-related payments. This aligns our interests with yours, ensuring that we are equally invested in your success. ##### Get in touch below for custom pricing ## Custom Pricing ## 99% of Clients Start with a Project Why do we start with a project? Not only does it allow for a relationship fit, but this ensures that we start as we mean to go on, getting the ground-work in place, researching, planning, strategising, and ensuring that both parties are committed to the investment and are fully aligned on the same goals. #### SEO Audit Perfect for businesses looking to uncover opportunities and improve their SEO using detailed data insights and proprietary tools for maximum impact. #### £1,500 + VAT/audit - Identify key issues with our comprehensive audit. - Includes keyword analysis and competitor benchmarking. - Task prioritisation based on impact and feasibility using our METRIC framework. [Get Started](https://app-eu1.hubspot.com/payments/6JpQPXNMkWQC?referrer=PAYMENT_LINK) #### PPC Audit For businesses looking to transform their campaigns using detailed data insights and proprietary tools. #### £1,500 + VAT/audit - Comprehensive audit of account performance. - Includes keyword analysis, competitor benchmarking, and bid strategy insights. - Prioritised recommendations for impactful improvements using our in-house solutions. [Get Started](https://app-eu1.hubspot.com/payments/7dkn7DKHJXJz?referrer=PAYMENT_LINK) ![Group 16441](https://novi.digital/wp-content/uploads/2024/09/Group-16441-1.svg) #### UX and CRO Audit Ideal for businesses requiring a thorough breakdown of their user journeys. #### £1,500 + VAT/audit - Better understand your audience and their behaviours. - Identify barriers that prevent conversions. - Optimise your site to boost engagement and user satisfaction. - Develop a clear, actionable roadmap for improvement. - Ensure your website stays competitive with up-to-date best practices. [Get Started](https://app-eu1.hubspot.com/payments/HJJZmDQmHQn?referrer=PAYMENT_LINK) #### Keyword Research Ideal for businesses looking to enhance their online visibility and attract the right audience. #### £1,500 + VAT - Identify the words and phrases your target audience uses when searching online. - Optimise your web content to improve search engine rankings. - Understand search volume, keyword difficulty, and search intent to guide your SEO efforts. - Prioritise high-value keywords to attract qualified traffic. - Ensure your content meets user needs and is easily discoverable by your target audience. [Get Started](https://app-eu1.hubspot.com/payments/wGz2JG7Rb?referrer=PAYMENT_LINK) #### Paid Social Audit Ideal for businesses requiring ongoing social media management. #### £1,500 + VAT /audit - Nurture user interest with targeted messaging and strategic interactions. - Drive conversions through compelling calls-to-action and retargeting campaigns. - Use advanced audience targeting using psychology-driven insights. - Ongoing performance tracking and transparent reporting to measure success. [Get Started](https://app-eu1.hubspot.com/payments/WbYQqXPYNcWc?referrer=PAYMENT_LINK) ![Group 16441](https://novi.digital/wp-content/uploads/2024/09/Group-16441-1.svg) #### Competitor Audit Ideal for businesses looking to refine their strategies and gain a competitive edge. #### £1,500 + VAT/audit - Identify and analyse the strengths and weaknesses of competitors in your industry. - Evaluate competitors' products, services, marketing strategies, and market positioning. - Understand your competitors’ objectives, strategies, and performance to spot opportunities and threats. - Benchmark your performance against your competitors to refine your own strategies. - Make informed decisions to improve your offerings and better meet customer needs. [Get Started](https://app-eu1.hubspot.com/payments/qWTtVYXb4vY?referrer=PAYMENT_LINK) ## How it works... For over 15 years, novi.digital has been at the forefront of performance marketing, specialising in delivering data-driven and psychology-focused strategies for B2B and luxury brands. Starting as an SEO-focused agency, we expanded our services to include PPC and paid social, continually adapting to meet the evolving needs of our clients. Our unique approach combines cutting-edge technology with a deep understanding of human behaviour, ensuring that your marketing efforts resonate with your target audience and drive measurable results. As you explore our services, you’ll see how we’ve transformed from a small start-up into a multi-award-winning consultancy, recognised by The Drum and Prolific North, among others, for our innovation and strategic excellence. As a BCorp-certified company, our commitment to ethics, equality, and sustainability is central to everything we do. We operate with the highest standards of integrity, ensuring that our values of respect, transparency, and inclusivity guide our business practices and client relationships. [Our services](https://novi.digital/solutions/) [Get a quote](https://novi.digital/lets-talk/) ![Group of young adults collaborating happily in a cafe, using laptops and a tablet, enjoying coffee.](https://novi.digital/wp-content/uploads/2024/09/brooke-cagle-uHVRvDr7pg-unsplash-2-1024x683.jpg) # Consultancy #### SEO Consultancy Ideal for businesses seeking expert guidance on improving organic search visibility and rankings. #### £750 + VAT /month - Receive comprehensive technical SEO audits with actionable recommendations. - Develop effective on-page and off-page SEO strategies. - Conduct in-depth keyword research and competitor analysis. - Benefit from performance analysis and detailed reporting insights. [Get Started](https://app-eu1.hubspot.com/payments/ChmM49sHzbcHzc?referrer=PAYMENT_LINK) #### PPC Consultancy Ideal for businesses seeking expert guidance on optimising their paid advertising strategies across multiple platforms. #### £750 + VAT /month - Receive in-depth PPC account audits and performance reviews. - Refine your campaign structure and bidding strategy. - Get expert advice on audience segmentation and targeting. - Enhance your ad creatives and copy for better engagement. [Get Started](https://app-eu1.hubspot.com/payments/qPT9VVdtYw?referrer=PAYMENT_LINK) ![Group 16441](https://novi.digital/wp-content/uploads/2024/09/Group-16441-1.svg) #### Paid Social Consultancy Ideal for businesses seeking expert guidance on maximising their social media advertising performance. #### £750 + VAT /month - Receive comprehensive paid social account audits and performance reviews. - Get tailored audience segmentation and targeting recommendations. - Refine your ad creative and copywriting strategies for better engagement. - Receive expert advice on bidding strategies and budget allocation. [Get Started](https://app-eu1.hubspot.com/payments/CxfQVzKR?referrer=PAYMENT_LINK) ## Management #### SEO Management Ideal for businesses aiming to enhance website visibility and drive long-term organic growth. #### £1,500 + VAT /month - Boost your website's visibility and improve search engine rankings. - Implement a data-driven approach, combining technical SEO, content strategy, and off-page optimisation. - Regular SEO audits to refine and optimise your website. - Comprehensive keyword research and competitor analysis to guide your strategy. - Ongoing content optimisation and on-page SEO for improved user experience. [Get Started](https://app-eu1.hubspot.com/payments/Gp2vy4YQ?referrer=PAYMENT_LINK) #### Google Ads Shopping Management Ideal for eCommerce businesses aiming to boost visibility and sales through targeted product ads. #### £1,500 + VAT/month - Optimise product feeds to ensure your products are correctly showcased. - Set up and troubleshoot Google Merchant Center for seamless ad management. - Manage Smart Shopping and Performance Max campaigns to drive results. - Optimise bid strategies and manage budgets for maximum efficiency. - Tailored approach based on your objectives and budget to maximise ROI. [Get Started](https://app-eu1.hubspot.com/payments/NDpFwysFswbM?referrer=PAYMENT_LINK) ![Group 16441](https://novi.digital/wp-content/uploads/2024/09/Group-16441-1.svg) #### Google Search Ads Management Ideal for businesses aiming to drive high-quality traffic and maximise conversions through targeted search ads. #### £1,500 + VAT/month - Conduct comprehensive keyword research to target high-intent users. - Create compelling ad copy and conduct A/B testing to optimise performance. - Optimise bid strategies and manage budgets for the best return on ad spend (ROAS). - Set up audience targeting and remarketing strategies to reach relevant users. - Implement conversion tracking and provide detailed analytics reporting. [Get Started](https://app-eu1.hubspot.com/payments/cCFJTpvwgZP?referrer=PAYMENT_LINK) #### Microsoft Ads Shopping Management Ideal for businesses aiming to enhance website visibility and drive long-term organic growth. #### £600 + VAT /month - Boost your website's visibility and improve search engine rankings. - Implement a data-driven approach, combining technical SEO, content strategy, and off-page optimisation. - Regular SEO audits to refine and optimise your website. - Comprehensive keyword research and competitor analysis to guide your strategy. - Ongoing content optimisation and on-page SEO for improved user experience. [Get Started](https://app-eu1.hubspot.com/payments/gm6GWKcWf?referrer=PAYMENT_LINK) #### Microsoft Ads Display Management Ideal for businesses seeking to boost brand awareness and drive engagement through visually compelling display ads. #### £600 + VAT /month - Target specific demographics, interests, and user behaviours for maximum relevance. - Develop and set up a tailored campaign strategy to meet your goals. - Create engaging ad creatives, including responsive display, banner, and video ads. - Conduct A/B testing to optimise ad performance and improve results. - Manage budgets and bid strategies to maximise return on ad spend (ROAS). [Get Started](https://app-eu1.hubspot.com/payments/XWDDjjYbNkphGgNV?referrer=PAYMENT_LINK) ![Group 16441](https://novi.digital/wp-content/uploads/2024/09/Group-16441-1.svg) #### Microsoft Ads Search Management Ideal for businesses looking to capture high-intent users through targeted search ads on the Microsoft Search Network. #### £600 + VAT/month - Conduct comprehensive keyword research and selection for optimal targeting. - Create engaging ad copy and carry out A/B testing to enhance ad performance. - Optimise bid strategies and manage budgets to maximise return on ad spend (ROAS). - Implement audience targeting and set up remarketing campaigns to reach the right users. - Track conversions and provide detailed analytics reporting to monitor results. [Get Started](https://app-eu1.hubspot.com/payments/XbqJ9XygfWtjSfn?referrer=PAYMENT_LINK) ### Car Park Management Company #### Reverse-Engineering: How a Car Park Management Company Achieved an 800% Lead Increase ##### 800% Increase in leads per quarter (June, July & August 2023) ##### 508% Increase in clicks over the last 12 months (compared with the previous year) ##### 1100% Percentage of lead to qualified [Explore Case Study](https://novi.digital/case-studies/car-park-management-company/) [Get a quote](/get-a-quote/) ![English Lakes Hotels Resorts & Venues logo in white font on transparent background.](https://novi.digital/wp-content/uploads/2025/03/English-Lakes-Hotels-Logo.png) ### English Lakes Hotels #### What Are Your Words Worth: How Novi Turned £75k Ad Spend into £1.5m Revenue ##### 1829% Increase in return on ad spend over 12 months ##### 229% Increase in revenue year-on-year ##### 600% Increase in conversions over 12 months [Explore Case Study](https://novi.digital/case-studies/english-lakes-hotels/) [Get a quote](/get-a-quote/) ![PropertyData logo with a green house icon, offering real estate insights and analytics for investors and professionals.](https://novi.digital/wp-content/uploads/2025/03/Property-Data-Logo.jpg) ### Property Data #### From Scepticism to Scalability: Property Data’s 220% Conversion Growth ##### 59% Increase in sign-ups over eight months. ##### 220% Increase in conversions over eight months. ##### 850% Increase in clicks over eight months. [Explore Case Study](https://novi.digital/case-studies/property-data/) [Get a quote](/get-a-quote/) ![Carbon Neutral Britain logo with a stylized UK flag, promoting environmental sustainability and carbon reduction initiatives.](https://novi.digital/wp-content/uploads/2024/09/carbon-neutral-300x276-1-e1741357611448.png) ### Carbon Neutral Britain #### From Seed to Lead: How Carbon Neutral Britain Gained a 55% Increase In Conversion Rates ##### 55% Increase in conversion rates for Google Ads over six months ##### 470% Increase in conversion rates for Microsoft Ads over six months ##### 89% Increase in Clicks Across Google Ads & Microsoft Ads [Explore Case Study](https://novi.digital/case-studies/carbon-neutral-britain/) [Get a quote](/get-a-quote/) ![Greenmarket logo with leaf accent on black background, representing eco-friendly market solutions.](https://novi.digital/wp-content/uploads/2024/09/Green-Market-logo-white.png) ### Greenmarket #### Putting The ‘Eco’ in E-Commerce: How Greenmarket’s Conversions Soared by Almost 700% ##### 688% Increase in conversions over twelve months ##### 4,646% Improvement in return on ad spend over twelve months ##### 8,813% Increase in conversion value over twelve months [Explore Case Study](https://novi.digital/case-studies/greenmarket/) [Get a quote](/get-a-quote/) ### Car Park Management Company #### Reverse-Engineering: How a Car Park Management Company Achieved an 800% Lead Increase ##### 800% Increase in leads per quarter (June, July & August 2023) ##### 508% Increase in clicks over the last 12 months (compared with the previous year) ##### 1100% Percentage of lead to qualified [Explore Case Study](https://novi.digital/case-studies/car-park-management-company/) [Get a quote](/get-a-quote/) ![English Lakes Hotels Resorts & Venues logo in white font on transparent background.](https://novi.digital/wp-content/uploads/2025/03/English-Lakes-Hotels-Logo.png) ### English Lakes Hotels #### What Are Your Words Worth: How Novi Turned £75k Ad Spend into £1.5m Revenue ##### 1829% Increase in return on ad spend over 12 months ##### 229% Increase in revenue year-on-year ##### 600% Increase in conversions over 12 months [Explore Case Study](https://novi.digital/case-studies/english-lakes-hotels/) [Get a quote](/get-a-quote/) ![PropertyData logo with a green house icon, offering real estate insights and analytics for investors and professionals.](https://novi.digital/wp-content/uploads/2025/03/Property-Data-Logo.jpg) ### Property Data #### From Scepticism to Scalability: Property Data’s 220% Conversion Growth ##### 59% Increase in sign-ups over eight months. ##### 220% Increase in conversions over eight months. ##### 850% Increase in clicks over eight months. [Explore Case Study](https://novi.digital/case-studies/property-data/) [Get a quote](/get-a-quote/) ![Carbon Neutral Britain logo with a stylized UK flag, promoting environmental sustainability and carbon reduction initiatives.](https://novi.digital/wp-content/uploads/2024/09/carbon-neutral-300x276-1-e1741357611448.png) ### Carbon Neutral Britain #### From Seed to Lead: How Carbon Neutral Britain Gained a 55% Increase In Conversion Rates ##### 55% Increase in conversion rates for Google Ads over six months ##### 470% Increase in conversion rates for Microsoft Ads over six months ##### 89% Increase in Clicks Across Google Ads & Microsoft Ads [Explore Case Study](https://novi.digital/case-studies/carbon-neutral-britain/) [Get a quote](/get-a-quote/) ![Greenmarket logo with leaf accent on black background, representing eco-friendly market solutions.](https://novi.digital/wp-content/uploads/2024/09/Green-Market-logo-white.png) ### Greenmarket #### Putting The ‘Eco’ in E-Commerce: How Greenmarket’s Conversions Soared by Almost 700% ##### 688% Increase in conversions over twelve months ##### 4,646% Improvement in return on ad spend over twelve months ##### 8,813% Increase in conversion value over twelve months [Explore Case Study](https://novi.digital/case-studies/greenmarket/) [Get a quote](/get-a-quote/) ## Don't just take our word for it ″ As a result of collaboration with novi.digital, the company’s conversion rate, user acquisition, direct sales, and SERP position for several keywords improved. A responsive, accessible, and hands-on partner, they constantly coordinated the project updates, performance, ideas, and disruptions. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) Alex Field, Destination Garden Center ″ Both new and updated campaigns improved results while cutting costs per conversion. novi.digital’s capable project management, efficient workflow, and deep knowledge of PPC set them apart. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) Michael Dent, PropertyData ″ With the help of novi.digital, the client’s ROAS increased from three times to 13 times in just six months. The team understood the client’s business model and went above and beyond to help achieve the client’s goals. Moreover, they were communicative and responsive to the client’s feedback. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) Aidan Sharples, Greenmarket ″ novi.digital has provided insightful feedback regularly and grown the client’s accounts and marketing activity. Their team delivers on time and is always prompt and professional. Moreover, they’re proactive, detail-oriented, and good at listening, which facilitates a successful partnership. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) Ben Marshall, ClickTech Solutions ″ The most important KPI–quantity and quality of inquiries have increased. In contrast to a big agency, Novi.digital provides a personal touch. It’s always clear who is responsible for what initiative, making communication seamless and efficient. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) Matthew Yeo, Security Direct ″ Novi.digital has accomplished the main objective of getting the keywords on the first page. Although they could follow through better on some action points, the partnership remains strong particularly because of their honesty and transparency. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) David Thompson, Nexus Drinks ″ Due to their small size, novi became a true partner that focused on obtaining the best results possible. Their work identified keywords that performed at double or even triple the industry average. Although the project manager changed halfway through, the workflow remained consistent and efficient. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) Kevin Hakman, TeamworkIQ ″ 90% of new clients are online referrals. Novi.digital assigned a project manager, which has made communication efficient and easy. Their sub-contracted content writing is not as professional as it could be, but novi.digital is an honest and reliable provider that consistently provides good value. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) Carlos Daly, Trees Understood ″ Web-based referrals have increased by 50%, and Novi.digital’s tactics have driven business from the target geographic areas. The partnership has been highly successful given their commitment to transparency and metrics-driven approach. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) James Parry, Parry Welch Lacey LLP ″ novi.digital’s strategies improved keyword rankings and optimised PPC efforts by lowering costs while maintaining stable results. With responsive communication and a professional work ethic, the team continues to provide valuable input and guidance. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) Stephen Ward, Businessgiftuk.com [View all testimonials](https://novi.digital/testimonials/)