--- title: "Google Ads Management" id: "2447" type: "solutions" slug: "google-ads-management" published_at: "2025-06-12T04:55:32+00:00" modified_at: "2025-06-12T05:31:34+00:00" url: "https://novi.digital/services/google-ads-management/" markdown_url: "https://novi.digital/services/google-ads-management.md" excerpt: "Google Ads Management Services At Novi Digital, we specialise in delivering comprehensive Google Ads management services tailored to the unique needs of B2B and luxury brands. Our data-driven strategies are designed to enhance your online visibility, drive targeted traffic, and..." --- # Google Ads Management Services At [Novi Digital](https://novi.digital/) , we specialise in delivering comprehensive Google Ads management services tailored to the unique needs of B2B and luxury brands. Our data-driven strategies are designed to enhance your online visibility, drive targeted traffic, and maximise return on investment (ROI). ##### Pop in your email address below for your FREE audit! ![Four friends enjoying drinks and laughing in front of a colorful mural on a sunny day.](https://novi.digital/wp-content/uploads/2024/09/elevate-nYgy58eb9aw-unsplash.jpg) ![Business professionals engaged in a discussion at a conference table labeled ISHII, notebooks and pens in use.](https://novi.digital/wp-content/uploads/2024/09/evangeline-shaw-xRlI-L-kvrw-unsplash.jpg) ![Rectangle 15570](https://novi.digital/wp-content/uploads/2024/09/Rectangle-15570.jpg) ![Group of young adults collaborating happily in a cafe, using laptops and a tablet, enjoying coffee.](https://novi.digital/wp-content/uploads/2024/09/brooke-cagle-uHVRvDr7pg-unsplash-2.jpg) ## Get Started with Novi Digital Today Elevate your online advertising efforts with **Novi Digital’s expert Google Ads management services**. Contact us today to discuss your requirements and discover how we can help you achieve your digital marketing goals. By choosing **Novi Digital**, you’re partnering with a **BCorp-certified consultancy** committed to ethical, sustainable, and **data-driven** marketing practices. Let us help you navigate the complexities of **Google Ads** and drive your business towards **greater success**. [Request a Consultation](https://novi.digital/lets-talk/) ### Book a Consultation ## Platforms We Work With. ![ClickUp logo with colorful upward arrow icon and bold black text on a white background.](https://novi.digital/wp-content/uploads/2025/03/ClickUp-Logo-1024x576.jpg) ![HubSpot logo featuring blue text and an orange design element resembling network connections.](https://novi.digital/wp-content/uploads/2025/03/HubSpot-Logo-1024x576.png) ![Databox logo featuring a blue hexagon with a white bar chart, next to the brand name in bold black letters.](https://novi.digital/wp-content/uploads/2025/03/databox-logo-freelogovectors.net_-1024x267.png) ![Premier Google Partner logo, indicating certified expertise and partnership with Google for advertising and marketing solutions.](https://novi.digital/wp-content/uploads/2025/03/Google-Premier-Logo.jpg) ![Slack logo with colorful speech bubble icon on left and bold black text on right, symbolizing team communication.](https://novi.digital/wp-content/uploads/2025/03/Slack-Logo-1024x576.png) ![Shopify logo with a green shopping bag icon, symbolizing e-commerce and online retail solutions.](https://novi.digital/wp-content/uploads/2025/03/Shopify-Logo.jpg) ![Blue triangular logo of Microsoft Clarity, a website analytics tool.](https://novi.digital/wp-content/uploads/2025/03/Microsoft-Clarity-Logo.jpg) ![Google Analytics 4 logo featuring orange and yellow bar chart icon.](https://novi.digital/wp-content/uploads/2025/03/GA4-Logo-1024x535.png) ![LinkedIn Ads logo featuring distinctive blue in icon, used for professional networking and advertising solutions.](https://novi.digital/wp-content/uploads/2025/03/LinkedIn-Ads-Logo.webp) ![Meta logo with a blue infinity symbol and the word Meta in black font, representing the company's branding.](https://novi.digital/wp-content/uploads/2025/03/Meta-Ads-Logo-1024x576.png) ![Microsoft Advertising logo with colorful window icon, emphasizing digital marketing services.](https://novi.digital/wp-content/uploads/2025/03/Microsoft-Ads-Logo-1024x412.jpg) ![Google Ads logo featuring a stylized letter A with blue, yellow, and green elements.](https://novi.digital/wp-content/uploads/2025/03/Google-Ads-Logo.jpg) ![Group 16438](https://novi.digital/wp-content/uploads/2024/09/Group-16438.svg) £1,500 + VAT /month ### Google Ads Shopping Management Ideal for eCommerce businesses aiming to boost visibility and sales through targeted product ads. - Optimise product feeds to ensure your products are correctly showcased. - Set up and troubleshoot Google Merchant Center for seamless ad management. - Manage Smart Shopping and Performance Max campaigns to drive results. - Optimise bid strategies and manage budgets for maximum efficiency. - Tailored approach based on your objectives and budget to maximise ROI. [Get Started](https://app-eu1.hubspot.com/payments/NDpFwysFswbM?referrer=PAYMENT_LINK) ![Group 16439](https://novi.digital/wp-content/uploads/2024/09/Group-16439.svg) £1,500 + VAT /month ### Google Search Ads Management Ideal for businesses aiming to drive high-quality traffic and maximise conversions through targeted search ads. - Conduct comprehensive keyword research to target high-intent users. - Create compelling ad copy and conduct A/B testing to optimise performance. - Optimise bid strategies and manage budgets for the best return on ad spend (ROAS). - Set up audience targeting and remarketing strategies to reach relevant users. - Implement conversion tracking and provide detailed analytics reporting. [Get Started](https://app-eu1.hubspot.com/payments/cCFJTpvwgZP?referrer=PAYMENT_LINK) ![Group 16439](https://novi.digital/wp-content/uploads/2024/09/Group-16439.svg) £500 + VAT /month ### Google Display Ads Management Ideal for businesses looking to boost brand visibility and conversions through visual advertising. - Reach the right audience with targeted banner and video ads. - Retarget website visitors to stay front-of-mind. - Drive conversions with expertly optimised ad campaigns. - Tailor messaging using demographic, interest, and behavioural data. - Track results with detailed analytics and conversion reporting. [Get Started](https://app-eu1.hubspot.com/payments/ftNz6cWg2my7zm?referrer=PAYMENT_LINK) ![Group 16439](https://novi.digital/wp-content/uploads/2024/09/Group-16439.svg) £500 + VAT /month ### Google Video Ads Management Ideal for businesses aiming to captivate audiences through strategic video advertising. - Engage target audiences with high-impact video ads on YouTube and the Google Display Network. - Boost brand awareness, website traffic, and conversions. - Leverage advanced targeting based on demographics, interests, and behaviour. - Maximise performance with A/B testing and ongoing campaign refinement. - Track results and ROAS with detailed analytics and conversion reporting. [Get Started](https://app-eu1.hubspot.com/payments/VCQYV9wCTjP?referrer=PAYMENT_LINK) ![Group 16439](https://novi.digital/wp-content/uploads/2024/09/Group-16439.svg) £500 + VAT /month ### Google Ads Remarketing Management Ideal for businesses looking to re-engage website visitors and increase conversion rates. - Reconnect with users who’ve previously interacted with your brand. - Boost conversions and customer retention with targeted remarketing. - Run strategic campaigns across Google Search, Display, and YouTube. - Deliver tailored ads through dynamic and responsive creatives. - Maximise return on ad spend (ROAS) with smart bidding and performance tracking. [Get Started](https://app-eu1.hubspot.com/payments/WWJQMHpn?referrer=PAYMENT_LINK) ![Group 16439](https://novi.digital/wp-content/uploads/2024/09/Group-16439.svg) £500 + VAT /month ### Google Ads Performance Max (PMAX) Management Perfect for businesses wanting to maximise conversions through Google’s fully automated campaign solution. - Reach audiences across Search, Display, YouTube, Gmail, and Discovery. - Leverage Google’s AI to automate bidding, targeting, and placements. - Create high-performing ad creatives tailored to each platform. - Enhance efficiency and reduce manual effort with smart automation. - Track and optimise performance to achieve maximum ROAS. [Get Started](https://app-eu1.hubspot.com/payments/wcQfGDFYhnnxk?referrer=PAYMENT_LINK) ![Group 16439](https://novi.digital/wp-content/uploads/2024/09/Group-16439.svg) £500 + VAT /month ### Google Ads Demand Gen Management Ideal for businesses aiming to drive demand with dynamic, audience-first campaigns. - Set up and manage campaigns to run across Google’s Demand Gen network. - Target the right audiences using AI-powered insights and lookalike data. - Design impactful ad creatives including carousel, video, image, and responsive formats. - Optimise bidding strategies and manage budgets effectively. - Track conversions and refine performance through continuous testing and analysis. [Get Started](https://app-eu1.hubspot.com/payments/wfPZfVYpsSZ9NYMf?referrer=PAYMENT_LINK) ![Person typing on a white keyboard, wearing a polka dot blouse, focusing on work at a bright desk.](https://novi.digital/wp-content/uploads/2024/10/keyboard.jpg.webp) ### Our Comprehensive Google Ads Management Services Our **Google Ads management services** are designed to take the complexity out of **PPC advertising** and deliver results-driven solutions. We offer: 1. Campaign Strategy and Planning Developing customised strategies that align with your business objectives, ensuring every ad campaign maximises potential. 1. Keyword Research and Selection Identifying **high-performing keywords** to target the most relevant audience, improving both ad visibility and cost-effectiveness. 1. Ad Creation and Optimisation Crafting **compelling, high-converting ad copy** and visuals to drive engagement while continuously optimising for better performance. 1. Landing Page Optimisation Enhancing your website’s **landing pages** to ensure higher conversion rates and a seamless user experience. 1. Bid Strategy and Budget Management Utilising **smart bidding techniques** to ensure your budget is allocated effectively for maximum ROI. 1. Performance Monitoring and Reporting Providing **transparent, detailed reports** with insights into campaign performance, including conversions, cost-per-click (CPC), and audience engagement. [Speak to our Experts](https://novi.digital/lets-talk/) ### Google Ads Campaign Management Services: Maximising Results Our **Google Ads campaign management services** ensure your business achieves its **advertising goals** by focusing on: - **Audience Targeting:** Leveraging advanced **AI-driven audience segmentation**. - **Ad Performance Analysis:** Regular reviews to **optimise campaigns** for efficiency. - **Conversion Rate Optimisation (CRO):** Enhancing campaign performance through **data-driven insights**. - **Multi-Channel Advertising:** Integrating Google Ads with **social media, display, and video ads** for a cohesive strategy. [Optimise Your Campaigns Today](https://novi.digital/solutions/) ![Image](https://novi.digital/wp-content/uploads/2025/03/PXL_20241128_130507993.RAW-01.COVER_-1024x771.jpg) ![Team collaborating on coding project at modern workplace, pointing at computer screen.](https://novi.digital/wp-content/uploads/2024/10/desola-lanre-ologun-IgUR1iX0mqM-unsplash-1-1024x683.jpg) ### How Much Does Google Ads Management Cost? Understanding the investment required for **Google Ads management** is crucial for budgeting and planning. At Novi Digital, we offer **flexible pricing structures** tailored to your specific needs and goals. - **Management Fees:** Typically a percentage of your ad spend, ensuring alignment with your success. - **Custom Budgeting:** We help define an **ad budget** that maximises ROI while staying within your financial constraints. - **No Hidden Costs:** Transparent pricing with **detailed performance reports**. [View Pricing Options](https://novi.digital/pricing/) ## Don't just take our word for it ″ As a result of collaboration with novi.digital, the company’s conversion rate, user acquisition, direct sales, and SERP position for several keywords improved. A responsive, accessible, and hands-on partner, they constantly coordinated the project updates, performance, ideas, and disruptions. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) Alex Field, Destination Garden Center ″ Both new and updated campaigns improved results while cutting costs per conversion. novi.digital’s capable project management, efficient workflow, and deep knowledge of PPC set them apart. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) Michael Dent, PropertyData ″ With the help of novi.digital, the client’s ROAS increased from three times to 13 times in just six months. The team understood the client’s business model and went above and beyond to help achieve the client’s goals. Moreover, they were communicative and responsive to the client’s feedback. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) Aidan Sharples, Greenmarket ″ novi.digital has provided insightful feedback regularly and grown the client’s accounts and marketing activity. Their team delivers on time and is always prompt and professional. Moreover, they’re proactive, detail-oriented, and good at listening, which facilitates a successful partnership. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) Ben Marshall, ClickTech Solutions ″ The most important KPI–quantity and quality of inquiries have increased. In contrast to a big agency, Novi.digital provides a personal touch. It’s always clear who is responsible for what initiative, making communication seamless and efficient. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) Matthew Yeo, Security Direct ″ Novi.digital has accomplished the main objective of getting the keywords on the first page. Although they could follow through better on some action points, the partnership remains strong particularly because of their honesty and transparency. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) David Thompson, Nexus Drinks ″ Due to their small size, novi became a true partner that focused on obtaining the best results possible. Their work identified keywords that performed at double or even triple the industry average. Although the project manager changed halfway through, the workflow remained consistent and efficient. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) Kevin Hakman, TeamworkIQ ″ 90% of new clients are online referrals. Novi.digital assigned a project manager, which has made communication efficient and easy. Their sub-contracted content writing is not as professional as it could be, but novi.digital is an honest and reliable provider that consistently provides good value. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) Carlos Daly, Trees Understood ″ Web-based referrals have increased by 50%, and Novi.digital’s tactics have driven business from the target geographic areas. The partnership has been highly successful given their commitment to transparency and metrics-driven approach. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) James Parry, Parry Welch Lacey LLP ″ novi.digital’s strategies improved keyword rankings and optimised PPC efforts by lowering costs while maintaining stable results. With responsive communication and a professional work ethic, the team continues to provide valuable input and guidance. ![Image](https://novi.digital/wp-content/uploads/2024/09/Polygon-6.svg) Stephen Ward, Businessgiftuk.com [View all testimonials](https://novi.digital/testimonials/) ### Frequently Asked Questions Find answers to common queries about our SEO services. [I Have Another Question](/lets-talk/) How much does it cost to have someone manage your Google Ads? The cost varies depending on the complexity of your campaigns and the level of service required. At Novi Digital, we offer customised pricing to ensure you receive the best value for your investment.​ Should I hire someone to manage my Google Ads? Hiring a professional agency like Novi Digital ensures that your campaigns are managed by experts with extensive experience, leading to more effective and efficient results.​ Is a Google Ads agency worth it? Partnering with a Google Ads agency provides access to specialised knowledge and tools, often resulting in higher ROI compared to managing campaigns in-house.​ What is a Google Ads Agency? A Google Ads agency is a specialised firm that manages and optimises Google Ads campaigns for businesses to improve their online advertising performance.​ How much do Google Ads cost per month? Monthly costs for Google Ads depend on your industry, competition, and advertising goals. We work with you to establish a budget that aligns with your objectives and maximises ROI.​ ## Latest News & Insights Our blog features the latest insights and practical advice on digital marketing, ensuring you’re always informed and prepared. Dive deeper into our methodology to see how we consistently achieve success. [View all](/insights/) PPC & Paid Media #### B2B PPC Strategy: How to Generate Better Leads with Google Ads For many B2B organisations, Google Ads can be one of the most effective channels for... 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