Specialist PPC for Decorators' Merchants


novi.digital

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Are you looking for specialist Decorators' Merchants PPC Management?

PPC, like most areas of digital marketing, is most effective when an agency is able to not only utilise the relevant software and tools for the job, but how to adapt to the needs of any industry, Decorators' Merchants included. For over 10 years, PPC has remained our core competency, having managed over £6 million in Ad Spend and developed a range of proprietary software. When it comes to PPC, we are confident in our ability to adapt to the unique requirements of any business, having worked with a variety of businesses, from small local companies to those in the FTSE250.

What can a PPC campaign do for my Decorators' Merchants business?

When carried out effectively, PPC can not only place your company in front of new audiences, but target those that are more likely to convert into customers. This is why, when working with a new client, our first step is to identify which ad platforms are best suited to Decorators' Merchants and your business in particular through a questionnaire. This will also aim to establish your budget, goals, achievable ROI, along with relating the in-depth knowledge you already have of your audience for us to implement. Once this is discussed with you, our campaign will work to effectively reduce your PPC costs whilst increasing your ROI, click-through rates, and exposure more broadly. This is achieved through data analysis tools such as Google Trends, Google Analytics and our own in-house developer tools.  

Why novi.digital for Decorators' Merchants PPC Management?

When a business fails to analyse and utilise the important metrics associated with PPC, the overall marketing campaign can lack any discernible direction and waste a significant portion of the budget.

Innovative Software

Aside from the years of experience we have with all areas of PPC, our main USP as an agency comes from our range of proprietary software.Captivise is perhaps our most well-known piece of proprietary software. By setting a desired margin or target cost-per-conversion, this ground-breaking software’s algorithms bid the optimal amount to help ensure maximum profitability. To begin any campaign, however, we utilise our automated campaign building tool that quickly develops a campaign. By doing this, we have an effective foundation that can be further developed. We do this through Keystone, a piece of software that effectively targets search terms, and our search term analysis tool, Forager, that helps determine new keywords. When these innovative search term software is combined with our bid optimization tool, Metronome, we can not only determine which search terms are best to target but exactly when is best to target them.

Clear Communication

Whilst agencies can often inadvertently be unclear exactly how they are helping by talking in overly-complex jargon, at novi.digital we think that campaigns are best carried out when our clients are able to understand all areas of our approach. To see feedback from businesses in Decorators' Merchants and beyond, visit our review page on Clutch along with our testimonials.

What is the next step?

To learn about how our PPC management service can help your Decorators' Merchants business in particular, send us an email with your requirements or talk to one of our experienced team today over the phone. We will then get back to you as quickly as possible to answer any questions and arrange a meeting to discuss your business further.