At novi, we prioritise people above and beyond everything else. Whether with our employees, our clients or their customers, we understand that relationships matter.
Through a combination of clear and frequent communication, combined with insights developed through the use of data analysis; we identify and understand the needs of our clients. We then focus on applying our information and experience to innovate and produce efficient and productive outcomes for our clients.
We recognise that innovation comes from skilled individuals taking pride in their work and so, with innovation in mind, we focus on employee well-being above and beyond all else. We do so to create a workplace with purpose and drive, working together to produce positive outcomes for our clients.
At novi we teach our clients how to innovate using data to continually refine our SEO, PPC and CRO campaigns. From our head office at Lancaster University, we provide managed services, training and consultancy for local, national and international campaigns.
We take a holistic approach to SEO, PPC and CRO, working closely with our clients to fully utilise data and research. This data-driven approach gives us a solid foundation to inform ongoing strategy and help us manage our search marketing and conversion optimisation efforts.Find Out More
Search Engine Optimisation, or SEO, works to develop a business’ online presence through the use of technical, content and strategic steps to ensure your website is being seen online.
Our team at novi.digital is experienced in implementing and running a range of highly successful Pay‐Per‐Click Campaigns to a total spend well in excess of £6 million. See what we can do for you!
Conversion Rate Optimisation is about increasing the rate that visitors to your site become customers. The higher a proportion of your visitors that buy something during their visit, the higher the conversion rate.
Your customers and contacts are some of the best advocates for your business, and keeping the dialogue open provides opportunities to build brand loyalty, remind, persuade, sell, upsell, or simply share your news.
novi.digital have a proven track record of delivering high quality, comprehensive and detailed training and consultancy sessions for SEO, PPC, Analytics and CRO to businesses across the UK.
No time to run updates? It can make sense for your business, in both practicality and cost, to have your digital marketing agency also work on the more technical aspects of your website.
Our services largely fall into three broad categories; search engine optimisation (SEO), pay-per-click (PPC), and conversion rate optimisation (CRO). These are all effective tools in digital marketing on their own, but when combined they can be even more effective. Let’s look at why. Conversion Rate Optimisation Conversion Rate Optimisation may sound odd, but it’s a […]
In partnership with the Department of International Trade (DIT), novi.digital will present a workshop at the Barton Grange Hotel starting at 9am on Wednesday the 18th October on the topic of developing an online marketing presence to target sales overseas. Aaron Crewe, our Managing Director, will lead the workshop and cover the key ways to […]
Our inaugural novi Day last year was a huge success, with presentations given by the team as well as representatives from Google, Mind Lancashire, and video marketing agency Workshop Media. Save the Date: November 1st, InfoLab21, Lancaster University This year, the second annual novi Day will see us joined by Peninsula, a small business HR […]