SEO Audit

Identify, Prioritise, and Resolve SEO Issues for Maximum Impact.

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Data-Driven SEO Audits for Sustainable Growth

Whilst every website has issues, not all of them require fixing. Novi provides a holistic approach to SEO audits that prioritises impactful actions that result in you meeting your business goals whilst factoring in feasibility and CMS limitations. Our tailored SEO audit service helps businesses identify key issues with their website with key recommendations to drive visibility and improve rankings.

On average, our clients see a traffic increase of up to 55% within six months and experience up to a 40% improvement in conversion rates after receiving an SEO audit. Focusing on scalable solutions ensures larger organisations achieve sustainable improvements while smaller businesses benefit from quick, adaptable strategies. We focus on scalable improvements for larger organisations, while smaller companies can benefit from faster, more flexible solutions.

Whether you need an in-depth SEO audit covering all bases or a free SEO health check, our proprietary tools provide the insights and expertise to optimise performance and achieve measurable results.

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Take the first step towards improving your online presence.

From £1,500 + VAT per project

SEO Audit

Perfect for businesses looking to uncover opportunities and improve their SEO using detailed data insights and proprietary tools for maximum impact.

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Gain Clarity Over Your Website

An SEO audit is one of the most crucial aspects of any successful optimisation strategy. By auditing your website, you will receive a comprehensive assessment of its performance, uncovering technical, on-page, and off-page factors that significantly impact your rankings. Your audit results are broken down into a roadmap that prioritises the most critical tasks, ensuring that your efforts will make the most impactful difference.

We offer a free basic SEO health check and a comprehensive paid SEO audit tailored to your business’s unique needs. Our full SEO audit evaluates your website across the three core pillars of SEO: technical SEO, content, and links. This approach ensures that every aspect of your site is optimised for performance and relevance.

Our free audit is a straightforward health check designed to provide an overview of your website’s performance across three main areas:

Technical SEO

  • Assess crawlability to ensure search engines can access your website.
  • Evaluate mobile-friendliness to optimise user experience across devices.
  • Identify performance issues, such as slow page speed.

 

On-Page SEO

  • Review content quality and alignment with search intent.
  • Analyse keyword usage and basic targeting.
  • Evaluate titles, descriptions, headers, and alt text for completeness.

 

Off-Page SEO

  • Conduct a fundamental backlink analysis to check for authority and credibility.
  • Highlight gaps in link acquisition opportunities.

 

While the free audit provides a solid starting point, it does not prioritise tasks, offer keyword mapping, or consider your business’s specific market position.

Don't just take our word for it

As a result of collaboration with novi.digital, the company’s conversion rate, user acquisition, direct sales, and SERP position for several keywords improved. A responsive, accessible, and hands-on partner, they constantly coordinated the project updates, performance, ideas, and disruptions.

Alex Field, Destination Garden Center

Both new and updated campaigns improved results while cutting costs per conversion. novi.digital’s capable project management, efficient workflow, and deep knowledge of PPC set them apart.

Michael Dent, PropertyData

With the help of novi.digital, the client’s ROAS increased from three times to 13 times in just six months. The team understood the client’s business model and went above and beyond to help achieve the client’s goals. Moreover, they were communicative and responsive to the client’s feedback.

Aidan Sharples, Greenmarket

novi.digital has provided insightful feedback regularly and grown the client’s accounts and marketing activity. Their team delivers on time and is always prompt and professional. Moreover, they’re proactive, detail-oriented, and good at listening, which facilitates a successful partnership.

Ben Marshall, ClickTech Solutions

The most important KPI–quantity and quality of inquiries have increased. In contrast to a big agency, Novi.digital provides a personal touch. It’s always clear who is responsible for what initiative, making communication seamless and efficient.

Matthew Yeo, Security Direct

Novi.digital has accomplished the main objective of getting the keywords on the first page. Although they could follow through better on some action points, the partnership remains strong particularly because of their honesty and transparency.

David Thompson, Nexus Drinks

Due to their small size, novi became a true partner that focused on obtaining the best results possible. Their work identified keywords that performed at double or even triple the industry average. Although the project manager changed halfway through, the workflow remained consistent and efficient.

Kevin Hakman, TeamworkIQ

90% of new clients are online referrals. Novi.digital assigned a project manager, which has made communication efficient and easy. Their sub-contracted content writing is not as professional as it could be, but novi.digital is an honest and reliable provider that consistently provides good value.

Carlos Daly, Trees Understood

Web-based referrals have increased by 50%, and Novi.digital’s tactics have driven business from the target geographic areas. The partnership has been highly successful given their commitment to transparency and metrics-driven approach.

James Parry, Parry Welch Lacey LLP

novi.digital’s strategies improved keyword rankings and optimised PPC efforts by lowering costs while maintaining stable results. With responsive communication and a professional work ethic, the team continues to provide valuable input and guidance.

Stephen Ward, Businessgiftuk.com

Frequently Asked Questions

Get answers to common questions about our SEO audit process, key insights, and how it can improve your website’s performance.

What is an SEO audit, and why is it important?

An SEO audit is a comprehensive analysis of your website’s performance in search engines like Google. It helps identify technical issues, keyword gaps, and opportunities for improvement to boost rankings and drive organic traffic.

An SEO audit benchmarks your site against key competitors, revealing gaps like backlinks, mobile usability, and Core Web Vitals. These findings help prioritise improvements to outperform competitors.

Our audits utilise advanced tools like Google Analytics, SEMrush, and our proprietary software METRIC and Forager to create a clear roadmap of actions and optimise performance.

Regular audits ensure your website remains competitive by addressing new issues, adapting to algorithm updates, and tracking progress.

We assess technical SEO, structured data, site architecture, mobile usability, Core Web Vitals, and backlink profiles to create a roadmap for optimisation and growth.

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Our blog features the latest insights and practical advice on digital marketing, ensuring you’re always informed and prepared. Dive deeper into our methodology to see how we consistently achieve success.

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