SEO Training
Master the Art of SEO with our Tailored Training Solutions
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Empower Your Team with Expert SEO Training
Managing SEO in-house allows businesses to align optimisation efforts with their unique goals and budgets. Novi offers tailored SEO training services to help your team master the intricacies of SEO, from technical audits to content strategies. Whether it’s providing foundational skills as part of your onboarding process or refining advanced techniques, our sessions are designed to empower your team to improve rankings, increase traffic, and gain deeper insights into the ever-changing landscape.
Our SEO training programme uses practical examples to demonstrate vital issues, like how failing to target a high-value keyword with 30,000 monthly searches can cost you up to 4,500 clicks and lower rankings. We also utilise our proprietary METRIC framework in real-time to showcase how prioritising impactful tasks and predicting outcomes will help your team identify high-value opportunities and develop strategies that deliver measurable, sustainable growth.
Book a Consultation
Platforms We Work With.
£350 + VAT
One-Off Consultation
Take the first step towards optimising SEO campaigns.
- One-hour expert consultation tailored to your SEO goals.
- Identify optimisation weaknesses and uncover new opportunities.
- Walk away with clear, actionable strategies to boost visibility and rankings.
From £1,500 + VAT
SEO Training Session (Full Day)
Ideal for businesses and individuals seeking hands-on guidance in understanding SEO strategies.
- Comprehensive SEO training tailored to your team’s goals and industry requirements.
- Face-to-face sessions covering technical SEO, content optimisation, and link-building strategies.
- Real-world examples and exercises to develop practical skills and confidence.
- Delivered at your office or a venue of your choice for convenience.
From £750 + VAT
SEO Training Session (Half Day)
Designed for businesses and individuals seeking flexibility in their SEO training programme.
- Remote sessions designed to accommodate your team’s schedule.
- Customised training focused on improving search rankings, visibility, and organic traffic.
- Expert-led discussions on keyword research, technical SEO, and on-page optimisation.
- Actionable insights you can implement to boost your website’s performance.
From £750 + VAT
Discovery Workshops
The discovery workshop offers a consultative session to help uncover areas within SEO to improve.
- Thorough Q&A session.
- Receive a thorough understanding of your current SEO roadmap.
- Gain the knowledge to make intuitive decisions and critical thinking.
Uncover Untapped Opportunities
Our process begins with gathering detailed information through interviews and questionnaires to assess your team’s knowledge of SEO and ensure the training doesn’t overwhelm participants with unnecessary content or repeat what they already know. We design your training experience using research from your specific market to identify unique opportunities, like which link-building techniques, content strategies, or keyword targets will be the most effective. Mapping out your needs and level of understanding enables us to prioritise actionable and feasible strategies.
The SEO training programme was carefully curated to help established SEO teams refine their existing strategies and achieve sustainable growth in organic search. You will learn the nuances around specific SEO strategies, such as why influencer links are excellent in a B2C e-commerce environment but are less effective for B2B lead gen, where technical SEO optimisation would deliver more significant results. We tailor our sessions to your team’s expertise and available resources and software, ensuring the training is practical, actionable, and aligned with your business goals.
Unlike generic marketing training programmes, Novi focuses on in-depth analysis and data-driven methodologies rather than surface-level tactics. We go beyond the “how” to explain the “why,” using our proprietary software to equip your team with a deeper understanding of SEO principles and their real-world applications. Our training ensures your optimisation efforts deliver measurable impact, aligning with your broader marketing strategy to drive meaningful results.
In-Person SEO Training
Our in-person SEO training programme is perfect for businesses who want hands-on learning and face-to-face collaboration with our experienced team. Each session is tailored to your team’s skill level and business needs, using our METRIC Framework to prioritise impactful and actionable insights.
Workshops Include:
Customised Agendas: Sessions are tailored based on pre-training questionnaires and interviews to ensure relevance.
One-to-One Training: Perfect for individuals seeking a personalised approach to hitting goals like advanced keyword mapping and technical SEO improvements.
Group Training: Designed for teams of all sizes, covering topics such as on-page optimisation, content strategies, and competitor benchmarking.
Half-Day or Full-Day Sessions: Flexible intensives that provide focused or comprehensive coverage of SEO topics based on your needs.
Guest Lecturing: Delivered by SEO specialists for universities and colleges, combining real-world expertise with actionable knowledge to inspire future marketers.
Virtual SEO Training
Our virtual SEO training workshops offer the same level of expertise with the flexibility of remote learning.
Workshops Include:
Interactive One-to-One Training: These bespoke virtual sessions address specific challenges, such as resolving technical SEO issues or conducting practical backlink analysis.
Team Training via Video: Collaborative sessions for teams that cover advanced SEO skills, including structured data implementation and site architecture optimisation.
Custom Programmes: Fully tailored virtual courses to align with your business’s unique goals, from improving organic traffic to enhancing user engagement.
We focus on platform-specific tools and sector expertise to ensure your team can confidently make data-driven decisions. Our adaptable workshops empower your team with the skills to refine strategies, maximise performance, and achieve sustainable SEO success.
Frequently Asked Questions
Find answers to common questions about our SEO training solutions.
What is corporate SEO training?
Corporate SEO training equips teams with the skills to optimise websites for search engines, covering areas like keyword research, technical SEO, and content optimisation tailored to business goals.
How many hours does SEO training take?
SEO training varies in length, typically lasting from a few hours for focused topics to full-day sessions for comprehensive coverage, depending on your needs.
Do we get a certificate after the training?
Yes, we provide a certificate of completion to show you’ve successfully completed your SEO training with us. The certificate can be added to your LinkedIn profile and CV to showcase your commitment to advancing your SEO expertise.
Can I customise my training?
Absolutely! All training sessions are tailored to align with your specific goals, industry, and expertise to ensure you get the most from your training.
What is the difference between in-person and virtual training?
We want to offer as much flexibility as we can. Teams often benefit from the hands-on element of our in-person training, whereas virtual training provides the same expert guidance with the flexibility to learn remotely.
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