Our Solutions

Our data-driven approach to marketing combines human-centred insights with advanced psychological analysis, ensuring your strategies drive growth and align with your business objectives.

We start every project by understanding your unique needs through questionnaires and collaborative discussions. This foundation allows us to craft tailored strategies that prioritise tasks effectively using our proprietary METRIC framework, ensuring each effort delivers maximum impact.

Our Proprietary Toolkit

Novi has developed a suite of proprietary tools tailored for SEO, PPC, and Paid Social Media. These tools automate key processes, optimise campaign performance, and deliver measurable results with precision.

Predic8

Prioritise tasks based on impact and prevalence across competition and markets.

Captivise

Automate lead generation with form scoring.

Metronome

Optimise bidding by time, day of the week, device, and age.

Forager

Perform n-gram word analysis for deeper keyword insights

Optimitry

Focuses on platform viability, ensuring your digital presence is robust and effective across various platforms.

Acumen

Tracks UTM data to attribute web traffic accurately, providing insights into your campaigns’ effectiveness.

Crosspollinate

Integrates data from SEO, PPC, and social media to create a cohesive digital marketing approach.

from £1,500 p/m

Search Engine Optimisation (SEO) Management

Search engines prioritise valuable content alongside web functionality for higher rankings and meaningful user interactions. Our consultancy streamlines the process by attracting the right audience for your business, enhancing brand visibility, and using cutting-edge proprietary technology to optimise every aspect of your site.

We use an advanced keyword research method that balances search volume, ranking difficulty, and user intent to identify opportunities for growth or mitigating areas in decline. Keywords are then mapped to existing pages or used to propose new ones, ensuring every action is aligned with your goals. Tasks are then prioritised using the METRIC framework, evaluating SEO issues based on their potential impact.

Our tools, including ClickUp, Google Docs, and Microsoft 365, streamline project collaboration and ensure seamless communication at every stage.

Key Benefits:

Business professionals engaged in a discussion at a conference table labeled ISHII, notebooks and pens in use.
Business professionals engaged in a discussion at a conference table labeled ISHII, notebooks and pens in use.
from £1,500 p/m

Pay-per-click (PPC) Management

Advertising is essential for achieving fast, measurable results in a competitive market, but realising its full potential can be challenging when your time and resources are limited. Our PPC management services focus on maximising ROI through expert strategy and ongoing optimisation, allowing you to focus on other marketing efforts.

Key Benefits:

from £1,500 p/m

Paid Social Management

Building meaningful connections on social media platforms takes time and expertise. Novi integrates paid social into a holistic marketing strategy, ensuring campaigns expand your brand’s reach and complement other channels to engage your audience and drive measurable growth.

Key Benefits:

Business professionals engaged in a discussion at a conference table labeled ISHII, notebooks and pens in use.
Business professionals engaged in a discussion at a conference table labeled ISHII, notebooks and pens in use.

UX Audit

First impressions matter, especially online, where users take just 0.05 seconds to form an opinion of your website. Novi combines analytical expertise with a deep understanding of your users to help you identify their pain points. By focusing on your company’s unique customer journey, we ensure your website is fully optimised and reflects your brand’s values. Our UX audits provide actionable insights to improve user interaction on your website, driving better engagement and conversions.

Key Benefits:

SEO Audit

Our SEO audit is a comprehensive evaluation of your website’s performance, identifying key issues and opportunities for improvement across technical, on-page, and off-page factors. By providing data-driven insights and strategic recommendations, it helps optimise your site’s visibility, boost conversion rates, and outperform competitors. Tailored to your unique business needs, our SEO audit ensures scalable solutions for larger organisations and flexible strategies for smaller businesses, all aimed at achieving sustainable growth and maximising ROI.

Key Benefits:

Business professionals engaged in a discussion at a conference table labeled ISHII, notebooks and pens in use.
Business professionals engaged in a discussion at a conference table labeled ISHII, notebooks and pens in use.

PPC Audit

Our comprehensive PPC audit evaluates and optimises every aspect of your campaigns, from account structure and keyword targeting to ad copy and bidding strategies. By benchmarking against competitors and providing actionable, prioritised recommendations, we help improve ad relevance, reduce inefficiencies, and maximise ROI. With advanced tracking and reporting, we ensure accurate conversion tracking and deliver data-driven insights that drive measurable campaign success.

Key Benefits:

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Work With Us

Looking for a flexible agency that crafts tailored strategies driven by data? Whether you’re a business owner or marketing professional, Novi delivers measurable results across SEO and PPC campaigns.

But we don’t stop there. If you have unique marketing challenges beyond our listed services, we’re happy to help. Our expert team brings broad expertise across various digital marketing channels to a holistic approach that aligns with your business goals.

Don't just take our word for it

The company has achieved a 39% increase in organic traffic and 198% in their share of voice among key markets. novi.digital has been instrumental in this success; the team has been thorough in their weekly calls and meeting summaries.

Louise Cook, Siemens Financial Services

novi.digital’s campaigns have been successful, significantly increasing web traffic and inquiries. Their top-notch project management ensures deadlines are met and communication is streamlined. They understand the client’s niche and create custom solutions that address the project’s goals.

Richard Beale, RB Health & Safety Solutions Ltd

The company has achieved a 39% increase in organic traffic and 198% in their share of voice among key markets. novi.digital has been instrumental in this success; the team has been thorough in their weekly calls and meeting summaries.

Louise Cook, Siemens Financial Services

With novi.digital’s incredible performance, the company acquired higher search ranking and CPA rate. Both of those factors led to the client’s enhanced conversion rates. They are flexible, dedicated, and productive.

Kate Karagholi, Arena Events Group Plc

Frequently Asked Questions

Haven’t found the answer you’re looking for? Contact us on 0333 090 4442 or email hello@novi.digital, and we’ll get back to you as soon as possible.

What services do you offer?

Novi offers comprehensive digital marketing solutions, including SEO consultancy, PPC management, paid social media marketing, and AI marketing, all tailored to drive measurable results for your business.

We combine data-driven insights, and human psychology guided by AI technology to create actionable results. Our advanced reporting tools ensure that every campaign is optimised for success.

Novi is proud to work alongside clients from sectors such as education, finance, manufacturing, and SAAS. We are happy to hear from all B2B and luxury brands.

Unlike traditional agencies, Novi takes a consultancy-first approach. We work closely with your in-house team to create bespoke strategies using proprietary technology to deliver ROI-focused outcomes.

We have a 3 month minimum term with a 30-day cancellation notice. From the second year onwards, the cancellation period is 60 days.

Latest News & Insights

Our blog features the latest insights and practical advice on digital marketing, ensuring you’re always informed and prepared. Dive deeper into our methodology to see how we consistently achieve success.

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