SEO Lancaster

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Are you looking for SEO in Lancaster? We are Novi.Digital, a Lancaster-based SEO and PPC Agency, serving clients across the county and the country.

We are specialists in SEO and PPC right here in Lancaster. Since 2009, our work enabled some exceptional Lancaster-based businesses to grow.

We get to know each of our clients individually. We understand each of our client’s KPIs, aims, and goals. Alongside this, we learn the specific aspects that make their company unique. We don’t think of ourselves as a faceless company on the end of the phone or email. We don’t think that of our clients either. Every one of our clients is essential to us. So why not get in touch? We’d love to hear from you and understand the eccentricities that make your business unique.

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We work with some of Lancaster’s best-known businesses. We are proud to call them our SEO and PPC clients!

By now, you are hopefully aware that the days of using old-style SEO techniques are long gone. With more involved and complex SEO techniques having taken their place. Getting a website to rank number 1 on Google for your chosen search term isn’t the sole aim any longer. Equally as important, extensive backlinking and keyword stuffing shouldn’t be your goal. Both of these are likely to do your website more harm than good.

Instead, it would be best to utilise more user-focused techniques, such as CTR Analysis. For this to work correctly, your website visitors and their experience of your website must be at the forefront of your strategy. These are the techniques that we pioneer here at Novi.Digital.

The Best SEO Techniques for Your Business

As part of your Digital Strategy, we will help you to identify the unique selling points (USPs) that make your business stand out. These USPs will give you the edge to stay ahead of the competition. After all, the techniques that work best for your company are the very same that will help your business to stand out online, thus getting you more clicks in the search results.

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Lancaster SEO Experts – Advice Based on Experience

What makes us unique when looking for an SEO Lancaster Agency? To start with, it is our utilisation of industry insights and website performance, combined with knowledge and intuition, that comes from years of experience in the field. It is not just about knowing what to do, but also when is the best time to do it and why. These lessons can only be learned through practice, with first-hand knowledge of what works and what doesn’t. Most importantly, we use data rather than opinions.

On our team, we have experts with over a decade of digital marketing experience, bringing with them a wealth of knowledge. Our carefully considered company structure allows particular team members to specialise in particular aspects of digital marketing. This, in turn, helps to benefit your digital endeavours.

We will always use our knowledge to help guide you. Most importantly, we want you to understand why it is that one technique works for your business and another one might not. We’d prefer you to see us as an extension of your team. We’re particularly eager for you to get involved as well. Just as our experience has taught us a lot about Digital, we can also benefit from your experience in your industry. We find that the most successful campaigns are those that the client is passionately involved in. This allows us to proactively put forward new ideas and solutions that can be promptly approved.

Supporting Local Businesses Like Yours Looking for SEO Lancaster

As a business with roots in Lancashire, we are always keen to work with local businesses. We believe in supporting local businesses, and we aim to help to grow Lancaster as a digital hub. Working alongside our agency brings benefits to more than just your digital marketing efforts. With many local professional links, we are highly interested in growing businesses in the area.

That’s not to say we don’t provide added value to our clients elsewhere in the country! Our focus is to help improve your business in any way we can, no matter where you are. Sometimes that means going the extra mile to introduce you to new people or companies within our network. Moreover, we aim to make digital marketing and your business work seamlessly together.

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Want to talk more about your need for SEO Lancaster? Why not arrange to meet the team?

email: hello@novi.digital or phone: 0333 090 4442

Don't just take our word for it

As a result of collaboration with novi.digital, the company’s conversion rate, user acquisition, direct sales, and SERP position for several keywords improved. A responsive, accessible, and hands-on partner, they constantly coordinated the project updates, performance, ideas, and disruptions.

Alex Field, Destination Garden Center

Both new and updated campaigns improved results while cutting costs per conversion. novi.digital’s capable project management, efficient workflow, and deep knowledge of PPC set them apart.

Michael Dent, PropertyData

With the help of novi.digital, the client’s ROAS increased from three times to 13 times in just six months. The team understood the client’s business model and went above and beyond to help achieve the client’s goals. Moreover, they were communicative and responsive to the client’s feedback.

Aidan Sharples, Greenmarket

novi.digital has provided insightful feedback regularly and grown the client’s accounts and marketing activity. Their team delivers on time and is always prompt and professional. Moreover, they’re proactive, detail-oriented, and good at listening, which facilitates a successful partnership.

Ben Marshall, ClickTech Solutions

The most important KPI–quantity and quality of inquiries have increased. In contrast to a big agency, Novi.digital provides a personal touch. It’s always clear who is responsible for what initiative, making communication seamless and efficient.

Matthew Yeo, Security Direct

Novi.digital has accomplished the main objective of getting the keywords on the first page. Although they could follow through better on some action points, the partnership remains strong particularly because of their honesty and transparency.

David Thompson, Nexus Drinks

Due to their small size, novi became a true partner that focused on obtaining the best results possible. Their work identified keywords that performed at double or even triple the industry average. Although the project manager changed halfway through, the workflow remained consistent and efficient.

Kevin Hakman, TeamworkIQ

90% of new clients are online referrals. Novi.digital assigned a project manager, which has made communication efficient and easy. Their sub-contracted content writing is not as professional as it could be, but novi.digital is an honest and reliable provider that consistently provides good value.

Carlos Daly, Trees Understood

Web-based referrals have increased by 50%, and Novi.digital’s tactics have driven business from the target geographic areas. The partnership has been highly successful given their commitment to transparency and metrics-driven approach.

James Parry, Parry Welch Lacey LLP

novi.digital’s strategies improved keyword rankings and optimised PPC efforts by lowering costs while maintaining stable results. With responsive communication and a professional work ethic, the team continues to provide valuable input and guidance.

Stephen Ward, Businessgiftuk.com

Frequently Asked Questions

Common Questions About Our SEO & PPC Services.

What services do you offer?

Novi offers comprehensive digital marketing solutions, including SEO consultancy, PPC management, paid social media marketing, and AI marketing, all tailored to drive measurable results for your business.

We combine data-driven insights, and human psychology guided by AI technology to create actionable results. Our advanced reporting tools ensure that every campaign is optimised for success.

Novi is proud to work alongside clients from sectors such as education, finance, manufacturing, and SAAS. We are happy to hear from all B2B and luxury brands.

Unlike traditional agencies, Novi takes a consultancy-first approach. We work closely with your in-house team to create bespoke strategies using proprietary technology to deliver ROI-focused outcomes.

We have a 3 month minimum term with a 30-day cancellation notice. From the second year onwards, the cancellation period is 60 days.

Latest News & Insights

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