Over the last two years, novi.digital has developed and worked extensively on PPC campaigns for data platform Property Data, a leading analytics tool for property investors and developers. The Prolific North Awards Search Campaign of the Year shortlisted candidates whose campaigns demonstrated clear customer insight, and utilised a number of channels to deliver outstanding results. As such, the results of novi.digital’s efforts for Property Data meant that the agency was shortlisted for this prestigious category in The Prolific North Awards 2020.
novi.digital’s campaign aimed to increase the number of Propety Data’s conversions from its PPC campaigns whilst decreasing outbound costs per conversion. After four months, novi.digital managed to significantly achieve better costs per conversion, with existing campaigns and new campaigns being organised simultaneously.
Digital Marketing Consultant Mike Kilburn had the following to say: “The success we have had with Property Data has really been a testimony to the hard work and dedication of our team. The success of the search campaigns came from working closely with Michael about the aims for Property Data and applying over a decade’s knowledge of digital marketing landscape. We’re truly honoured to be shortlisted for the Prolific North Award, and we are extremely grateful to our team for bringing us to this point.”
Winners of this prestigious award will be revealed via an online ceremony on Tuesday 8th September 2020, with registration for the event still open.