If you’re looking for the best SEO plugins that WordPress is compatible with, we’ve compiled a guide to some of the must-haves. Below we outline the best SEO plugins for WordPress users who want to improve their ranking.
WP Rocket is a premium caching and performance optimisation plugin for WordPress websites. It aims to improve the loading speed of web pages, which can positively impact the user experience and search engine rankings.
WP Rocket creates static HTML files from your dynamic WordPress content, which can be served to visitors more quickly than dynamically generated content. Some of its core features include:
Page caching: WP Rocket creates a cached version of each page, serving visitors without needing PHP and database queries. This reduces server load and speeds up the page load time.
Cache preloading: WP Rocket automatically preloads cache for your homepage and linked pages, making them available for fast delivery to users.
Lazy loading: WP Rocket enables lazy loading for images and other media, only loaded when visible on the user’s screen. This reduces the initial load time and improves perceived performance.
Improving your website’s performance can positively impact your search engine rankings, as Google and other search engines consider page load speed a ranking factor. A faster-loading website offers a better user experience, which can lead to lower bounce rates, increased engagement, and higher conversion rates.
Utilising WP Rocket’s features lets you optimise your WordPress website. Therefore, you can use the plugin to make your website load faster and perform better in search engine results. This can lead to increased visibility, organic traffic, and overall improvements in your website’s SEO.
Yoast SEO is a website optimisation tool that enables a user to easily add SEO descriptions and titles to all pages and posts on a website. When using Yoast SEO, an automatic XML sitemap is created to ensure content can be easily searched by SEO bots that crawl your website.
Yoast SEO is arguably one of the best SEO plugins, as it allows users to optimise meta titles, manage SEO redirects and generate a sitemap quickly and efficiently. However, a potential limitation of Yoast SEO is that its writing assistant capabilities are not as comprehensive or user-friendly as SEMRush. If you are not a developer or a non-technical user, you may also struggle to understand the difference between the free and pro tiers, as it is not targeted at SEO beginners.
All in One SEO Pack is an SEO plugin suitable for SEO beginners or business owners who do not have developer knowledge. With All in One SEO Pack, you can easily add SEO titles, meta tags, image sitemaps and more to your website, optimising them for SEO. Out of the box, it works with the payment gateway WooCommerce but can be easily set up to work with other gateways and features.
All-in-One SEO Pack is similar to Yoast SEO but cheaper, making it more popular with smaller or large businesses with a tight SEO budget. However, as you are paying a lower price than Yoast, you should be prepared to receive fewer features. For example, the All in One SEO Pack does not offer an SEO score or content analysis like Yoast SEO.
Google Search Console is considered one of the best SEO plugins for WordPress because it is free. A website owner can use Google Search Console to monitor their website ranking in Google. Users with this plugin will receive updates about their ranking. For example, users will receive an update when Google cannot crawl or index a page or post on your website and will then offer tips on fixing and preventing such an error.
However, the best feature of Google Search Console is that it shares data with you, such as your average rank position, anchor texts, and more, ensuring users can quickly improve their ranking by optimising the data they are shown. If you are stuck for blog ideas, a user can use Google Search Console to find blog ideas through the suggested keyword and search terms data. One potential drawback of Google Search Console is that it is quite a technical plugin, meaning it is not always easy for SEO beginners or non-developers. While all the data from the plugin is beneficial, having that much data available can be overwhelming and confusing.
SEMRush is popularly used by SEO specialists, marketers and small to large businesses. Ultimately, SEMRush is popular because it allows users to find search terms and keywords organically and identifies the search terms a website will easily rank for. Competitive research can be completed on a SEMRush WordPress plugin, allowing users to stay ahead of their competition and outrank them.
As a result, SEMRush is packed with features to help a WordPress website improve its SEO. One such tool is the SEO Writing Assistant tool, designed to help improve your website content. One notable drawback of SEMRush is that their plugin is available in a tiered pricing system, and you can only access some of their features, such as white-label reports, if you are willing to pay the highest subscription price. Their customer service is also prone to responding to queries 2-3 days later, meaning it is often difficult to receive immediate help from them.
In closing, if you are unsure which SEO plugin is right for your business or would like to learn more about the options available, contact novidigital today. There is no one-size-fits-all answer to which are the best SEO plugins. The right WordPress plugins depend on the unique needs of your business and your WordPress development skills.