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novi.digital – which has seen consistent growth each year since being founded 2009 – says it is looking to capitalise on its extensive sector knowledge whilst staying true to its company values with its latest acquisitions.
The first of its client acquisitions is Clipper Round the World Yacht Race, a record-breaking yacht race organiser set up by pioneering nautical expert Sir Robin Knox-Johnston. Having firmly established Clipper Race as the world’s toughest ocean racing challenge for amateurs, the organisation has grown in scale each year since launching 24 years ago.
Through the agency’s continued work with adventure travel clients such as KE Adventure and Maximum Adventure, they are sure to build upon a uniquely comprehensive understanding of the adventure travel sector.
novi.digital Senior Operations Manager Ethan Giles comments:
“We are incredibly excited to begin working with Clipper Round the World Yacht Race as we combine our extensive digital marketing experience as an agency with our knowledge of the extreme adventure industry. Our goal with Clipper Race is to increase the number of Race Crew participants around the world for the next edition of the race.”
Another recent client acquisition, Support the Goals, is an initiative set up to rate and recognise businesses that support the UN Global Goals. The 17 targets set by the UN that the initiative works towards all centre around the issues of inequality, poverty, and climate change.
Senior figures of novi.digital spoke positively about their latest client acquisition.
Managing Director Aaron Crewe said:
“Our mission statement and values as an agency are something that we consider and incorporate into all areas of our day-to-day. We are dedicated to the sustainable growth of people and organisations and this is the mantra that we live by”
“Sustainability, both in terms of individual wellbeing and the environment, is one of our values that has become increasingly important in recent times. Support the Goals provide an exciting opportunity to engage with this beyond our own internal efforts as an agency.”
The importance of sustainability is something that Managing Director, Aaron Crewe, also discusses extensively, with a particular emphasis on how businesses should focus on being more environmentally sustainable. This is something that the Novi has also demonstrated with their recent commitment to donating funds to have a tree planted every month for every new client, this is 12 trees planted for every client each year!
The company’s focus on wellbeing is something that has developed significantly in recent years, with the agency now providing their services for both personal alarm bracelet company, Acticheck, and leading health club, 3-1-5. novi.digital’s success has help produce significant growth for 3-1-5, having doubled performance compared to the previous year.
Named as one of the top B2B service providers of 2019 in a report by review platform Clutch, it is difficult to imagine novi.digital slowing down. As their client base and team continues to grow, the agency has firmly cemented itself as one to watch in 2020.
Aaron Crewe added:
“As we continue to develop as a company, it is important that the individuals that join our team maintain our high standards as an agency all the while continuing to adopt new and innovative ideas. Through his years of industry experience, our latest Digital Marketing Consultant, Nathan Bentley, exemplifies this balance that we aim for with our new hires.”