
Putting The ‘Eco’ in E-Commerce: How Greenmarket’s Conversions Soared by Almost 700%
- 688%Increase in conversions over twelve months
- 4,646%Improvement in return on ad spend over twelve months
- 8,813%Increase in conversion value over twelve months
At Novi Digital, our Google Ads audit services provide a detailed analysis of your advertising campaigns to identify performance gaps and inefficiencies. By assessing every aspect of your account, from keyword performance to bidding strategies, we help ensure your Google Ads campaigns deliver optimal results and maximum ROI.
Our audits are ideal for businesses seeking clarity, actionable insights, and strategies to improve their paid search performance.
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With extensive experience in digital marketing and certified Google Ads professionals, Novi Digital offers precise, data-driven audits that deliver actionable recommendations. Our Google Ads audits focus on:












Our Google Ads audit service is designed to give businesses a thorough understanding of their account performance, including areas of improvement. We deliver a clear, actionable Google Ads audit report, highlighting practical steps to optimise campaigns:

Conducting a Google Ads audit provides businesses with measurable advantages:

A thorough Google Ads audit not only identifies problems but also reveals untapped opportunities to grow your campaigns. By understanding your account in detail, you can:
This approach ensures every pound you invest in Google Ads works harder and smarter for your business.
Partner with Novi Digital to audit your Google Ads account and unlock the full potential of your campaigns.

As a result of collaboration with novi.digital, the company's conversion rate, user acquisition, direct sales, and SERP position for several keywords improved. A responsive, accessible, and hands-on partner, they constantly coordinated the project updates, performance, ideas, and disruptions.
Both new and updated campaigns improved results while cutting costs per conversion. novi.digital's capable project management, efficient workflow, and deep knowledge of PPC set them apart.
With the help of novi.digital, the client's ROAS increased from three times to 13 times in just six months. The team understood the client's business model and went above and beyond to help achieve the client's goals. Moreover, they were communicative and responsive to the client's feedback.
novi.digital has provided insightful feedback regularly and grown the client's accounts and marketing activity. Their team delivers on time and is always prompt and professional. Moreover, they're proactive, detail-oriented, and good at listening, which facilitates a successful partnership.
The most important KPI--quantity and quality of inquiries have increased. In contrast to a big agency, Novi.digital provides a personal touch. It’s always clear who is responsible for what initiative, making communication seamless and efficient.
Novi.digital has accomplished the main objective of getting the keywords on the first page. Although they could follow through better on some action points, the partnership remains strong particularly because of their honesty and transparency.
Due to their small size, novi became a true partner that focused on obtaining the best results possible. Their work identified keywords that performed at double or even triple the industry average. Although the project manager changed halfway through, the workflow remained consistent and efficient.
90% of new clients are online referrals. Novi.digital assigned a project manager, which has made communication efficient and easy. Their sub-contracted content writing is not as professional as it could be, but novi.digital is an honest and reliable provider that consistently provides good value.
Web-based referrals have increased by 50%, and Novi.digital's tactics have driven business from the target geographic areas. The partnership has been highly successful given their commitment to transparency and metrics-driven approach.
novi.digital’s strategies improved keyword rankings and optimised PPC efforts by lowering costs while maintaining stable results. With responsive communication and a professional work ethic, the team continues to provide valuable input and guidance.
Find answers to common queries about our Google Ads Audit service.
A Google Ads audit is a comprehensive review of your account to identify inefficiencies, optimise campaigns, and improve ROI.
A thorough audit reviews all campaigns, keywords, and bidding strategies to pinpoint ads that aren’t converting, underperforming keywords, and overspending areas. This ensures every pound invested is working efficiently.
Yes. By analysing audience segments, demographics, and search behaviour, we can optimise targeting to reach the right customers at the right time, increasing click-through rates and conversions.
Absolutely. By reviewing keyword relevance, ad copy, and landing page performance, a Google Ads audit identifies opportunities to improve Quality Score, which can directly reduce cost-per-click (CPC) and increase ROI.
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